The World of Hospitality Issue 24 2017 | Page 79

the highland center the World Of Hospitality 79 The Highland Center The Highland Center is a privately owned hotel and restaurants with a team of experienced and enthusiastic staff who are dedicated to ensuring guests’ comfort and pleasurable stay whilst in the Highlands of Iceland. The Highland Center aims at offering you a “complete” Highland experience from the moment you arrive in Iceland’s interior. Our staff are knowledgeable, helpful and multilingual and are always ready to assist guests during their stay. We aim to provide the best accommodation, excellent food and exciting activities at The Highland Center Hrauneyjar. Northern Lights The northern lights, also known as the Aurora Borealis, have become the most popular attraction for our guests. The Highland Center is superbly located for viewing the northern lights and is therefore a key destination for travellers exploring Iceland. As The Highland Center is located in an unspoilt rural area, light pollution is not an issue during the winter months. Here you can immerse yourself in the countryside and enjoy perfect conditions for viewing the sky at night. Although there is never any guarantee of seeing the Aurora Borealis, if you stay at The Highland Center for a few nights, you have a fairly good chance to experience this magical phenomenon. Northern Lights Spotting Guide There are no accurate long-term forecasts for the Aurora Borealis (to our knowledge), and no research has been published on how the northern lights behave, or when they are likely to appear. However, slightly after the autumn equinox and slightly before the spring equinox, there are statistically somewhat better viewing conditions and more consistent northern lights. Mainly, three variables affect the chances of seeing the northern lights in Iceland: solar winds, local weather and the moon. The moon inhibits viewing of weaker Auroras. We have, however, seen some stunning northern lights under a full moon—especially during a very active solar wind. The main factor affecting the appearance of the Aurora is sun/sunspots/coronal mass ejections (CME) activity and local weather (i.e., clouds), which entirely determines visibility of northern lights. As a focal point for all kinds of activities and excursions, The Highland Center Hrauneyjar is close to many of the most beautiful locations in the Highlands, including Landmannalaugar, Þjórsárdalur, Mount Hekla, Sprengisandur, Veidivötn and Fjallabak. Popular excursions from the Highland Center include Superjeep safaris, Snowmobiling, Fat Biking, Hiking and Climbing. Our experienced outdoor specialists can organise numerous activities, excursions and adventures and book them directly through The Highland Center which makes the perfect base for groups visiting Iceland’s interior. Throughout the year, activities can be arranged to suit groups and individuals, including: 4(%'(-(.+, 4+$$"' 4%"+0%$, 4%"&"' 4.)+#)-(.+, 4 +(,,(.'-+2,$""' 4$""' 4'(0$"-"' 4<,!"' 4%"()-+;" !-, 4"$"'