The World of Hospitality Issue 15 2016 | Page 52

52 the World Of Hospitality About Sid Lee Architecture Founded in 2009 following the integration of architecture firm NOMADE (founded in 1999), Sid Lee Architecture is the fruit of architects and urban designers Jean Pelland and Martin Leblanc’s talents and skills combined with creative agency Sid Lee’s wide-ranging offering. Operating on a global scale from its Montreal offices, Sid Lee Architecture gathers more than 35 architects, technicians, designers, managers, and other artisans offering services in Casino du Lac-Leamy urban studies, architecture, interior architecture, strategic development and positioning, brand integration, and signage – for cultural, residential, institutional, recreational, and corporate projects. Sid Lee Architecture’s work stands out for its uniqueness and strong identity, marked by history, culture, and community. Since 2015, Sid Lee Architecture is part of kyu, a new collective of creative businesses established by Hakuhodo DY Holdings, the second largest network of agencies in Asia.