The WOOL Book One | Page 2

Welcome to the Wool Book HRH The Prince of Wales , Patron of the Campaign for Wool

Welcome to the Wool Book HRH The Prince of Wales , Patron of the Campaign for Wool

The wonderful thing about wool is that it offers so many solutions to our lives today and it grows naturally . Sheep grazing peacefully provide us with a renewable , fully sustainable source of fibre and all without creating problems by plundering our planet of its finite resources .
When I launched the Campaign for Wool in 2010 , I felt that if everybody understood the remarkable capacity of this natural fibre to meet the needs of the modern world that the major reduction of the sheep population across the world could be halted and perhaps , may even help to restore sheep numbers .
Without sheep and their wool the compounded effect on global landscapes and our textile industry would gradually cause immense problems . Our landscapes would change and so would the complex eco-systems . Of course the loss of this amazingly beautiful fibre which has been the lifeblood of an international textile industry for centuries would leave us without the products that look and last far better than anything manmade .
There is , I believe , a need to understand the performance of wool and why it works so well and this is at the core of our efforts . By shining the spotlight on wool in fashion , carpets , upholstery , beds , bedding , insulation and so much more , we can show how it is the best choice for the modern lifestyle we live today , that our families will live tomorrow and importantly , we can take care of our planet at the same time .
I hope you enjoy this Wool Book and encourage you to support our campaign and choose wool .