The White Report | September 2022 | Page 75

RAY WHITE NSW | ACT CELEBRATES ITS 2022 WINNERS

BY SHANNON COOK
TBC
FOR THE FIRST TIME IN THREE YEARS 1,100 RAY WHITE NEW SOUTH WALES | ACT MEMBERS WERE ABLE TO COME TOGETHER IN PERSON FOR THE NETWORK ’ S ANNUAL AWARDS .
Ray White New South Wales | ACT CEO Andrew McCulloch noted that 2019 was the last time they were able to come together for the state ’ s annual awards .
“ What a turbulent few years it has been ! Since 2019 we have endured fires , floods , Royal Commissions , interest rate hikes and of course a global pandemic . We have also experienced the best market this country has ever seen ,” he said .
“ This last year was a lot of fun but it ’ s back to reality now . Now is our opportunity to take market share , to create competition and continue to lead the market rather than follow .
“ Every market creates opportunity and the opportunity in front of us for the next 12 months is to grow market share . Now you may ask ‘ why is that important to me ?’
“ Market share creates more opportunity , the ability to recruit and retain staff , to grow our property management portfolio and of course the opportunity to let and sell more homes . Being the leader in each individual market is key to our ongoing success .
“ Tonight we celebrate an amazing year and we should celebrate , but not for too long . We must be prepared for what is in front of us .
We must remember that complacency breeds contempt .”
Sam Capra of Ray White Park Coast East received the honoured CEO ’ s Cup . Andrew said the award has always been his favourite of the night as it is earned not won .
“ Tonight ’ s winner has been a long standing member of our group and owned a number of different offices in their time . They have been a committed member of the Eastern Suburbs zone and at times been key to holding the zone together ,” he said .
“ While not always agreeing with the direction from the corporate team and have challenged us in private they have always supported us publicly .
“ Tonight ’ s winner has been a huge supporter of myself and while it hasn ’ t always been in their own best interest they have put our group first and got behind our mission to continue to strengthen our stronghold on the east and have moved aside to let us grow .”
“ It ’ s ok to know we are number one but we must pretend we are number two .
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