The VoicE 2019 Q4 | Page 26

What Franchisees Say “From early planning, great communica- tion and support, the GGFA team makes it easy for those new to the Owners’ Conference to integrate and feel welcome from arrival to departure.” Anton K Conlon Gold’s Gym El Paso, TX “It’s hard to believe it’s been 15 years since our first Owners’ Conference, and I am honored to say I have been to every one of them! Every year is better than the next and this year was no exception! Spending time and learning with our owners, suppliers and Gold’s Gym family is always the highlight event of the year!” Mike Epstein Gold’s Gym Paramus, NJ “When I awoke, we were still climbing just after takeoff and my catnap had removed cobwebs from my 5am alarm four hours earlier. I began to reflect on the first time I flew to begin my Gold’s Gym journey 23 years ago. It was to the west to cast my lot with fierce protectors of this brand that I had chosen - Pete, Paul, Derek, Ed and later many tribal advocates, Angel, Kirk, Sebastian, Jerry and others who were true to the heritage. It was with them I learned and grew and became part of the tradition, sharing the brotherhood and camaraderie. The brand couldn’t exist on tradition alone and Gold’s Gym eventually became a business, guided by appointed leaders who couldn’t understand the mystery that was Gold’s Gym. The tribal advocates rose up 18 years ago to defend the brand and created an army of protectors, the Gold’s Gym Franchisee Association. The GGFA and the spirit of Gold’s Gym has protected and kept the tradition that makes this brand special. This time, going north to the GGFA Owners’ Conference in NYC, I’ll learn, share, refresh, energize and enjoy the company of fellow franchisees. I’ll hear from vendors and special invited guests. The Owners’ Conference is like a lodge meeting. It’s a brotherhood that refreshes my spirit. At the OC there were new franchisees, eager to learn more and continue the tradition. The transfusion of the Gold’s Gym heritage to new from old franchisees is part of the magic of the OC. The tra- dition continues. It was another special three days. My spirit was refreshed.” Gordon Johnson Gold’s Gym West Georgia “The 15th annual Owners’ Conference was the best. I took away some great ideas that I implemented as soon as I got back to my clubs. It’s always a great time to laugh and learn with the best health club owners in the business.” John Custard Gold’s Gym Sterling, Herndon & Ashburn, VA 26 “For an event to be this fun, educational, impacting, and in such a beautiful place… It’s the best value of the year for club owners.” Skip Johnson Gold’s Gym West Georgia “Like every other year, the collaboration with other owners in this venue presents a unique opportunity to share concerns and areas of opportunities across many spaces of our business. Wouldn’t miss it; ever.” T. Bryan Murphy Gold’s Gym Houston, TX sees and suppliers. Owners shared their experiences and ultimately came up with a strategy to solve the problem with ideas to apply to their business for a desired outcome. Suppliers on each team provided their knowledge from their experience in the industry. The entire audience voted on the top three best solutions and some great prizes from our Say It Solve It sponsors were awarded! We would like to share what the winning teams presented as challenges and the solutions that placed them in the top three! “For me, as a new owner and even newer Advisory Board member, the OC is an amazing opportunity to meet other owners, get to see how they run their businesses and of course to see how the Greatest Brand in the industry at the Corp level is making strides to stay ahead and lead today the Health and Fitness industry. I personally get so much out of these group settings and love every minute of the them all.” Jeff Mortman, Owner Gold’s Gym Totowa, NJ Top Three Winning Teams Tammy Murphy – 1st Place / Team 7 Skip Johnson – 2nd Place / Team 6 Chelsey Banos – 3rd Place / Team 5 Say it...Solve it Introduced at this year’s OC, an exercise for owners to bring an issue or problem they are dealing with and share it with their peers. Eight Say It Solve It Teams of 9 or 10 people consisted of franchi- Solve It Solution Leverage the size of our franchise net- work to pool resources in hiring a highly qualified regional PT manager. This person could be responsible for building a regional system that franchisees could 1st Place Team: Team #7 Members: Eliud Garcia, Adam Ponzio, Tammy Murphy, Melissa Smith, Ryan Popek, Steven Meisner, Hannah Tatro, Sean Turner, Seth Robinson Say It Challenge How do you build a profitable Personal Training Department?