IT IS WITH GREAT PLEASURE THAT THE NATIONAL TRIAL LAWYERS ANNOUNCES THE RELEASE OF THE HIGHLY ANTICIPATED 2024 A-LIST . Leveraging data gathered from Nielsen Media Research , The National Trial Lawyers analyzes dollars spent on advertising to select the top 100 advertising law firms in the country to be included on The A-List . These A-List firms represent America ’ s Premier Advertising Law Firms .
Since its inception in 2019 , The A-List has been dedicated to acknowledging , honoring , and commemorating the exceptional achievements of the nation ’ s most influential legal marketers . Over the span of just four years , The A-List has evolved into a revered institution , and its marquee event , The Golden Gavel Awards , has emerged as a highlight of the Trial Lawyers Summit . Each year , The Golden Gavel Awards spotlights and commends outstanding legal advertisements across various mediums such as print , radio , billboard , television , social media , digital entertainment , and more . The caliber of submissions continues to impress , and the competition grows fiercer with each award ceremony .
At this year ’ s Golden Gavel Awards , we had the honor of inducting two distinguished individuals into The Trial Lawyer Advertising Hall of Fame : Richard David Sackett and Mary Ann Walker . Sackett is acclaimed as the pioneer and “ Guru ” of mass marketing of legal services , while
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Mary Ann Walker founded the first and largest Spanish legal advertising firm in the US . Both recipients have made monumental contributions to the legal advertising landscape , and it was a privilege to celebrate their achievements alongside over 250 esteemed guests .
Winning a Golden Gavel Award has become one of the top tiered recognitions in the legal advertising world . So , if you haven ’ t already been working on your ads for The Trial Lawyers Summit in Miami , I encourage you to get creative and submit your best work to be considered for a nomination . The Golden Gavel Awards will take place Tuesday , January 28th , 2025 in Miami , Florida . Firms can easily submit nominations and purchase tickets to The Golden Gavel Awards at www . goldengavelawards . com . Nominations must be submitted by November 22nd , 2024 . This event is not one to miss , so be sure to purchase your event tickets early !
The National Trial Lawyers and I would also like to extend our heartfelt gratitude to the Chairman of The A-List , Harlan Schillinger . His pivotal role in the establishment and growth of The A-List , Golden Gavel Awards , and the Advertising Hall of Fame is immeasurable . Harlan ’ s dedication to the legal advertising industry is commendable , and we value his passion , expertise , and unwavering commitment . With his invaluable assistance , we have strived to present the most pertinent and credible marketing insights in this year ’ s special edition . We trust that you will not only derive pleasure from perusing it but also find the information both practical and beneficial . Finally , I want to personally congratulate the firms that qualified for The A-List this year . Your exemplary contributions to the legal industry have provided invaluable insights into the dynamic legal landscape , affording the public unprecedented access and understanding . Congratulations on your well-deserved recognition !
Carson Bayer Gillespie Executive Director , The A-List