The TRADE 59 - Q1 2019 | Page 51

[ M A R K E T R E V I E W | E X C H A N G E S ] MEMX: The Bank o f Ameri Founders ca Merr Schwab ill Ly , C Fidelity itadel Securit nch, Charles ies Investm ents, M , E*TRADE, Amerit rade, U organ S BS, Virt t u Finan anley, TD cial “Each time a new entrant was successful, it was in part because its interests were in line with its members and because it had mem- bers represented in its cap table,” Mindlin said. “It may look like a rinse-and-repeat exercise when a consortium of banks, brokerages, and high-frequency trading firms band together to launch a new US exchange such as MEMX. But the market’s structure is different than it was the last two times.” Aligned interests Considering the backdrop of bitter debates between Wall Street and regulated exchanges on the costs of data and access, launching an ex- change focused on lowering fees and simplifying market structure clearly indicates that MEMX’s interests are aligned with its members. But those members, including Bank of America Merrill Lynch, Charles Schwab, Citadel Securities, E*TRADE, Fidelity Investments, Morgan Stanley, TD Ameritrade, UBS and Virtu Financial, could have a long road ahead. Issue 59 // TheTradeNews.com // 51