The SpecialMoms Parenting Magazine 1st Issue | Page 8

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Feature Interview

“

Caroline’s Cart was
awarded the 2013
International Davinci

Award. This was a huge
extremely thankful.

Cart. The need is unmet. I wanted to change
this. I believe all children, regardless of ability,
deserve the same equal opportunity shopping
experience.

What was the biggest struggle
you encountered when starting
your business/charity?
A special needs shopping cart has never been
on the market.

What advice can you offer to other
mothers who are looking to start
a business or charity?
Learn the industry inside and out.
prepared for major hurdles.

Be

Assemble a

team of professionals to guide you along
the way.

Set goals, but be flexible in all

aspects of meeting/changing/and adapting
them.

“

honor and we are

Failure is OK!

let it motivate you.

Don’t let it stop you,
Learn to “filter” advice.

Not all advice you will get is good.
and courageous.
mighty adventure.

Be bold

Your about to set sail on a
This is your dream!

and only you can make it happen.
8  The SpecialMoms magazine ~ Winter 2014

You

When you attempt something

that has never been done before you are paving
the way ... you are writing the book.

I found

that many retailers liked the idea of Caroline’s
Cart, but said they had no one in their stores
that would need it.

I had to educate many

retailers that in fact they did have families in their
community that needed Caroline’s Cart ... they
just were non visible because their store was not
accessible.

Tell us what a typical day looks
like in your household?
With three children, our daily life is extremely
busy. My husband often travels which only
adds to the craziness. My oldest daughter is