The Silicon Review - Best Business Review Magazine Super 30 Companies of the Year 2019 | Page 36

The Growth Strategy Consulting Firm - SriSattva Group an organization including finance, marketing, and legal aspects. The Company has upgraded itself to version 2.0 with the adoption of AI and ML for providing growth strategy consulting to SMEs and Startups. This has revolutionized the strategic planning of the companies who are now assisted by their strategist 24/7. Aparna RamMohan, MD “Our point of differentiation has been to view the situation as an entrepreneur and look for solutions as its stakeholder, not an external advisor. We aim to provide value to our clients through our quality-focused services towards their success.” E stablished in 2009, SriSattva Group has been making a difference to the Small and Medium Businesses across the globe through its expertise in Growth Strategy of businesses with a key focus on increasing revenues, reducing costs and increasing cash flows. 36 Over a decade, it has assisted hundreds of companies in their expansion and growth path in India, the US, Singapore, Australia, Europe, the Middle East, and South Africa. SriSattva Group strives towards placing itself as a one- stop destination for all business expansion and growth needs of AUGUST 2019 SriSattva’s global network and research database have been carefully built over several years where it has let entrepreneurs capitalize through its Smart India Initiative. SriSattva Group’s diverse thinking ability helps it to view the situation with an entrepreneurial mindset and discover solutions as a stakeholder. The company breaks the barriers of conservative financial consultancy and works with innovative solutions fixated on continuous and long-term growth. CA. Aparna Rammohan manages the overall operations and consulting of SriSattva Group and Advocate K Ram Mohan, heads the Legal, Risk and Compliance division of the group. A Q&A Session with CA. Aparna Rammohan, Managing Director, SriSattva Group What challenges did you face in your initial years? What can your peers learn from it? Talking about challenges, the primary challenge is building the right team. As a growth strategist, we need the entire team to work in unison and share a similar outlook towards clients’ success. The second challenge we face is to get our clients to focus on their growth. Until we show them the first success, most of them keep shying away from their own growth. They need to believe that they are here for a larger goal as much as we work towards helping them achieve it. What makes you different from others? As financial consultants and growth strategist, we provide 40+ services in the divisions of corporate finance, taxation and growth strategy. Often businesses focus on fundraising rather than fund generation. But, I differ in my approach, I believe scaling up is the only way to survive and as Darwin said “Survival of the Fittest”. I steer businesses towards the age-old and proven concept of regeneration of profit towards growth. That is the basis of the Smart India Initiative – Helping Bootstrapped businesses scale up or companies revive from deadlock situations and arranging for external funds along with strategic partnerships towards growth. We not only focus on creating awareness on how to do, but we also practice what we preach, by going one step further and connecting businesses to prospective clients, vendors, professionals and investors, handholding them towards growth with our expertise and experience. GST and other taxation expertise are important to guide businesses to grow in a compliant environment. Smart India Initiative focuses on