The Silicon Review - Best Business Review Magazine Super 30 Companies of the Year 2019 | Page 20

Advancing Cambodia into a 5G world
Cellcard
Proudly Khmer
C
ellcard is Cambodia’s
longest-serving mobile
telecommunications company
with more than 20 years of
operation and a customer base in
excess of three million. The firm
offers a full and comprehensive
range of services covering: voice,
data plans, tourist and roaming
packages and a full range of
enterprise and business solutions.
Cellcard has led the Cambodian
market through 2G, 3G, and 4G
offering the widest and most
affordable mobile data offers tied
with the biggest and most reliable
network. The company is now
leading the introduction of digital
services around the introduction
of 5G with a range of new and
exciting products and services in
key locations in Q4, 2019. As one
of Cambodia’s top three brands,
Cellcard has built its reputation on
trust and reliability. That is why it
is known as the steadfast operator
with Cambodian family values at its
core.
Recent Success of the
Firm
Cellcard has built Cambodia’s fastest
and most reliable 4G data network
and has attracted local, regional and
global recognition and accolades
as a result. Despite being late to
launch 4G, Cellcard has very quickly
surpassed its two main competitors
in terms of network reliability,
quality, coverage and speed. This
is evident in the awards that have
been achieved in a very short space
of time including predominantly
the Ookla Speed test Awards for
Cambodia for four consecutive test
periods, as well as being awarded
multiple categories in the Open
Signal awards in Cambodia for the
past three years in a row.
Factors that Make the
Company Special
Cellcard has been in operation for
21 years, it was the late entrant to
4G commencing roll-out in January
2017, reaching 3000 sites and more
than 80% nation-wide coverage
in just 18 months. But now it has
become the leader in terms of
network quality, reliability, coverage
and speed and is now driving
the market as it enters the 4th
industrial revolution. To time with
the introduction of its data network
Cellcard launched two major data
offers, Osja Exchange and Big
Love, which were the catalyst for
making mobile data affordability the
vehicle to accelerating mobile data
penetration and usage.
The challenging aspect of being
bold enough to lead the market
on these types of data offers is the
slow reaction of the market itself
in Cambodia. But with continued
investment in marketing, the
company is bringing true data
connectivity to all of Cambodia,
bridging the digital divide and
allowing Cambodians full access to
best-in-class data services.
Future Projects and
Plans
Cellcard leads the market in terms
of innovation and that is why it is
preparing a huge number of new
innovative products and services
ready to complement its digital 5G
platform launch. New and exciting
AR/VR platforms are ready; it will
be the first to launch full Augmented
Reality and Virtual Reality/VR
education modules, allowing school
children to access the latest digital
technology even in the most remote
areas to assist with education
and learning. The company will
introduce remote health monitoring
programs for rural areas further
helping people to live healthier lives
“Our Vision is to build one of the most
advanced data networks, tied with affordable
data offers.”
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AUGUST 2019