The Silicon Review - Best Business Review Magazine 10 Best Security Companies 2019 | Page 45

after, but if they get to critical systems, catastrophic damage can be done in an instant. Deceptions in Retail Retailers maintain troves of the customer, payment, card holder, purchase history, and other data that are irresistible to attackers. From department store and big-box brands to grocery and restaurant chains, retailers have one thing in common: a vast and growing attack surface. Digital transformation and automation of supply and distribution chains have moved order-taking, payment processing, inventory management, and marketing operations online. Cloud infrastructure helps preserve razor- thin margins but also expands the security perimeter. “Smart” shelves, RFID merchandise trackers, wireless POS systems, and a growing number of smartphone apps designed to improve customer experience add infinitely more avenues of potential entry for attackers. Customer trust and loyalty separate retail winners from losers, so while there is an increasing risk of downtime and data breaches, cyber incidents can also have a greater business impact than ever. SR “Attackers have one fundamental weakness: they must make decisions — hundreds of them — during the attack process. We starve them of the credentials and connections they need for lateral movement. We surround them with deceptions so they can’t tell truth from fiction. One wrong decision... and it’s over. Your defenders have rich forensic insight to act. The attackers are caught. You win.” Moving Towards Success with the Company Ofer Israeli, CEO & Founder Having pioneered deception-based cybersecurity, Founder and CEO of Illusive Networks Ofer Israeli lead the company at the forefront of the next evolution of cyber defence. Prior to establishing Illusive Networks, Ofer managed development teams based around the globe at Israel’s seminal cybersecurity company Check Point Software Technologies and was a research assistant in the Atom Chip Lab focusing on theoretical Quantum Mechanics. Ofer holds B.Sc. degrees in Computer Science and Physics from the Ben-Gurion University of the Negev. Ofer Israeli, CEO & Founder