The Score Magazine December 2018 issue! | Page 26

SNEHA RAMESH In conversation with Joe Lamond: NAMM President and CEO Could you elaborate on the new developments that one can see at NAMM 2019? To me, the most important development at this year’s NAMM Show is the total focus on the attendee experience. People travel from around the globe to southern California to achieve their business goals, to build their careers and, to be more successful. NAMM has been fortunate to have created “the Crossroads of the industry” which brings together the leaders in music and sound manufacturing, 24 The Score Magazine highonscore.com