The Satellite Review Magazine The Satellite Review Magazine Vol 2 | Page 25

C ase packing and handling of small bottles appears to be a simple, streamlined operation; however, trends in consumer behavior and bottle designs have introduced many challenges for beverage and dairy companies that can significantly affect line efficiency. for dairies in meeting consumer demand for these smaller, more convenient bottle sizes is maximizing the number of bottles in the case and maintaining the same level of operational efficiency achieved when case packing the traditional milk jugs and cartons. With more consumers on the go, there are increasing demands for bottles that fit car cup holders and are more convenient. In fact, according to Packaged Facts, a division of MarketResearch.com, 65% of Americans say they are trying to eat healthier foods; however, 33% of those respondents say they don’t have the time to prepare or eat healthy meals. The solution has been the development of round bottle casers, capable of loading a broad range of bottles sizes and pack patterns. These casers are capable of handling round bottles, as well as the traditional gallon and half-gallon plastic jugs. This flexibility particularly helps smaller dairies that may have only one or two filling lines. The fact is, today more Americans are consuming food and beverages on-thego even if there is an increased concern placed on healthy lifestyles. According to Packaged Facts, last year alone, “49 million Americans chose fast-food solutions and 41 million sought out store-made, pre-cooked meals due to commutes, longer work days and single and dual working parents.” Packaging design teams are continually developing new and unique bottle sizes to meet these changing demands. From a product packaging standpoint, most beverage products are packaged using flexible packaging and are typically packed in corrugated cases. These corrugated cases are sized to allow bottles to be loaded in a uniform pack pattern. Many beverage companies are even eliminating the case completely, opting to bundle / shrink wrap bottle groups and palletize directly. Case packing challenges for dairies Dairies, on the other hand, must deal with plastic cases that don’t offer size flexibility because of their fixed dimensions. There is a lot of wasted space when smaller sized bottles are packed into these cases with a straight, uniform pattern. The challenge Case packing on-the-go snacks Smaller packs require secondary packaging to facilitate handling in the case packing system. Food and beverage companies are starting to use stand up pouches and snack packs which are typically packed in cases that have a removable or tear off section for display on the store shelf. This form of flexible, lightweight packaging has to be handled carefully. The most common use of case packing and handling equipment used to handle these fragile loads are pick and place robotic case packers or casers equipped with a servo-controlled load head. Servo controls and advanced PLC systems on packaging lines make changeovers to different package sizes and pack configurations remarkably easy with minimum downtime. An offset pattern increases bottles per case from 16 to 22 The latest generation of round bottle casers allows for the creation of offset patterns to optimize the number of bottles that can fit within a plastic case. Drop load and load head models are available that handle a size range from 8 ounces to 20 ounces at high speeds, while maintaining overall packaging line efficiency. Typically, a straight pack www. WestfaliaUSA.com The Satellite Review 25