The Rea Report Winter 2015 | Page 4

KNOWING &GROWING The this is part one of a six-part series about how you can know what your business is worth and how you can ultimately grow its current value. How Much Is Your Business Really Worth? A 65-year-old business owner started to think about retirement, as many 65-year-old business owners do. He figured he would sell his business to his daughter, who had no liquid savings. Because of his accountant’s value calculation, which was based on “a rule of thumb,” he expected his company to be worth $2.5 million – and to enjoy the retirement lifestyle of his dreams, he needed every penny of that. But after having a professional business valuation conducted, he discovered that his business was worth less than $1 million. If he had a clear picture of what his business was really worth five years sooner, he would have probably done things very differently. Rather, he was forced to drastically change his retirement plans. How A Business Valuation Can Work For You Imagine the shock, and sometimes horror, of finding out that the path you are heading down isn’t what you thought it would be. Unfortunately, this happens to entrepreneurs every day. They think they have a good idea of what their business is worth, but alas, they are pretty far removed from reality. Several family business surveys have found that the majority of business owners don’t really know the value of their business. As a result, many business owners fall into one or more of the following traps: By Tim McDaniel, CPA/ABV, ASA, CBA, director of business valuations (Dublin office) • • • • • Make a retirement assumption, based on faulty data Sell their business at the wrong price or at the wrong time Don’t pay attention to the timing of any gifts for their succession planning Pay more in taxes Don’t understand the key valuation drivers and don’t make concrete plans to grow the value of their business This is where a business valuation comes in. As a business owner, you really need to have a starting point and know your business’s value. Guessing shouldn’t be an option. ‘Have To’ Valuations Versus ‘Need To’ Valuations 5