Is ERDINGER Alkoholfrei one of your rituals ?
Have you noticed that whenever you do something regularly you get into certain habits ? Sometimes it ’ s because they make things quicker and easier , at other times it ’ s because you think they will improve your performance and occasionally , well , you ’ ve just always done it that way .
Preparing for leisure or competitive sport can make rituals take on additional meaning and importance , as getting them right can put you in the right frame of mind and may give you a winning edge . But have you ever stopped to think about what your rituals are before going on the water or are you focused and on autopilot during your preparations ?
Laying out all your gear to make sure you have everything is a given , as is making sure you eat the right food so you have the energy you need to complete the course . But what other preparations have become a habit ?
Maybe it ’ s putting on one water shoe before the other , kissing a good luck charm , or listening to an inspiring podcast or some favourite music . It could be wearing a ‘ lucky ’ garment or completing a choreographed set of stretching exercises – each one will develop over time and will be personal to every individual .
The team at ERDINGER Alkoholfrei noticed that these routines were part of an active lifestyle yet , for everything that people do before they climb into their boat , put on their running shoes , or jump on their bike , they also noticed that there was a common ritual at the end of exercise or activity .
Reaching for a cold ERDINGER Alkoholfrei as you recover after physical exertion has become an essential part of a training or competition routine and has now become the focus for the latest ERDINGER Alkoholfrei advertising campaign .
Originally launched in Germany , ‘ Your Ritual After Sport ’ has struck a chord with professional athletes and enthusiastic leisure sports participants alike . It profiles the many rituals people have before taking part in sport and celebrates post exercise relaxation with an ERDINGER Alkoholfrei , your ritual after sport . Watch the video Your Ritual After Sport : ERDINGER Alkoholfrei - YouTube .
As the campaign starts in the UK , more people will be introduced to ERDINGER Alkoholfrei and its position as an isotonic recovery drink after sport . The isotonic properties of this sporty thirst quencher mean it can be absorbed into the body quickly and efficiently , quenching thirst and replacing lost fluids . ERDINGER Alkoholfrei also contains valuable nutrients including the essential vitamins folic acid ( B9 ) and B12 which contribute to the normal function of the immune system .
Be prepared and end your day with a refreshing ERDINGER Alkoholfrei , your ritual after sport . And if you didn ’ t think you had a ritual before sport , remember to check next time and see if there are certain things you incorporate into your routine that you just hadn ’ t realised you were doing .
https :// uk . erdinger . de /