CAREERS AND AWARDS
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NETWORK
BROADCAST MEDIA TAKES CENTRE STAGE AT BUSINESS NETWORKING EVENT
Working in media was the focus for the latest PSF Careers & Business Network event held at Pocklington School on 2 February 2023 . With two guest speakers from the BBC for the Q & A , the session proved to be highly popular with Sixth Form students , current and former parents , Network members , staff , and OPs attending .
With Headmaster Toby Seth leading the Q & A , Clare Frisby ’ s television presenting skills came to the fore as she engaged with the audience charting her career journey into broadcast journalism . Clare explained how resilience and tenacity combined with an inquisitive mind and a passion for news , were aptitudes that were fundamental to a career in media .
Chris Attridge ( 89-98 ) outlined how both technology and consumer behaviour have rapidly changed over the years , particularly with the rise of social media and the internet expanding both the speed and reach of breaking news compared to the bygone era of Teletext , and with ‘ on demand ’ putting the consumer firmly in control .
Both Clare and Chris emphasised the importance of accuracy , authenticity , and impartiality to high quality news broadcasting , especially within the BBC ; even though technology has moved on , these aspects continue to be a key part of the job and are essential in upholding consumer trust in the BBC brand .
As the Q & A session came to a close , Clare invited audience members to participate in an interactive exercise to get everyone thinking about what it takes to work as part of a broadcast team and whether it might be a career possibility for them .
Following the formal Q & A session , audience members were invited to put their own questions to Chris and Clare before being free to mingle and initiate their own conversations as part of the networking session .
The Headmaster thanked Clare and Chris for giving up their time to speak at the event and for sharing their knowledge and experience so freely with audience members . He was particularly delighted to see so many students and younger OPs attending : “ It is a great opportunity for students to make contacts , practise talking to business and professional people in a supportive environment and hone their networking skills – these are all highly sought-after skills by employers and will help them in their future careers whatever that might be !”
Clare commented , “ I thought it was the most uplifting and inspiring event . The pupils were engaging and
L-R : Chris Attridge , Clare Frisby , Toby Seth .
asked intelligent and thoughtful questions about BBC coverage . They were honest and curious , with a thirst to learn more - I ’ d have any one of them in our Look North team .”
Chris said : “ I thoroughly enjoyed the evening once I ’ d relaxed a little in front of a live audience – I usually work behind the scenes with the online team ! It was great to meet the Headmaster and some of the students , who asked plenty of good questions . As a former pupil myself , it was amazing to be back in School and see all the changes .”
Launched in 2017 , the PSF Careers and Business Network is open to everyone in the wider Pocklington School community , and it aims to help
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Pocklington School students , and each other , thrive in a highly competitive world . The Network has its own LinkedIn group , which has over 530 members across the world and is a valuable career networking pool for members to draw on .
For more information , and to join the Careers & Business Network , contact Jenny Preston , Development Officer , development @ pocklingtonschool . com .
Details of the next Careers & Business Network meeting will be announced on the Pocklington School website and social media .
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