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children‘s furniture, clothing, and toys, was seeking a way to reach a
new audience and stop the declining sales and revenue trends it was
suffering. A market research firm hired by the retailer identified a
new but potentially risky market: lower-income single parents. The
new market seemed attractive because of the large number of single
parents, but most of these households were severely constrained in
terms of their monetary resources.
The research firm proposed that the retailer offer a generous credit
policy that would allow consumers to purchase up to $500 worth of
merchandise on credit without a credit check, provided they signed up
for direct payment of their credit account from a checking account.
Because these were high-risk consumers, the credit accounts would
carry extremely high interest rates. The research firm believed that
even with losses, enough accounts would be paid off to make the
venture extremely profitable for the on-line retailer.
Should the retailer pursue this new marketing strategy? Why or why
not?
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What is artificial intelligence
FOR MORE CLASSES VISIT
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Write and submit a short essay response to the following questions:
1. What is artificial intelligence (AI)? 2. How would you try to
determine if a machine was intelligent? 3.
Do you think that the Turing test is a good way to determine if a
machine
is intelligent? Explain.
4.
What qualities do you think a machine must have to be considered
intelligent? Conscious? Alive?
5. What are the possible benefits to society with intelligent machines?
6. What are the possible drawbacks to society with intelligent
machines? 7.
What ethical problems might arise if society was able to produce