The Locksmith Journal Sep/Oct 2021 - Issue 76 | Page 12

NATIONAL HOME SECURITY MONTH

Setting the security standard with National Home Security Month

» AS WE MOVE INTO THE DARK winter months , it ’ s essential for more awareness around home security and the measures which can be taken to help prevent any unwanted attacks on properties .
And as the nights get darker , homeowners begin to invest in security products for their home , which can provide various revenue opportunities for locksmiths . The awareness campaign ‘ National Home Security Month ’ from Yale will once again be running throughout the month of October . Providing advice on what should be considered when it comes to home security and how the importance of investing in security products which meet British Standards .
Here the expert team from Yale look at how National Home Security Month can provide opportunities for professional locksmiths to increase their revenue throughout the winter months and help prepare homes for the winter .
Home Security
As the nights get darker it ’ s important to be aware of home security , as research revealed 55 % of burglary incidents occurred when it was dark 1 . Comprehensive home security continues to be of great importance , especially front door security as , according to data from the Office of National Statistics , 76 % of domestic burglaries in England and Wales accessed the property through a door 2 .
In response to these statistics , National Home Security Month ( NHSM ), from the security expert , Yale , is dedicated to highlighting the importance of home security as the days start to get shorter . Now in its ninth year , NHSM encourages homeowners to make the necessary security precautions to protect their home , possessions , and family members – whilst providing the ideal opportunity for trusted tradespeople .
This year ’ s National Home Security Month campaign is focused on protecting what matters most . The month-long initiative is designed to raise awareness to consumers around the importance of security and protecting what matters most to them .
Over the past 18 months many of us have spent a lot more time at home , making home improvements , decorating , setting up a home office , homeowners have put time and money into making their home a space they enjoy spending time in . As a result , when considering home security , homeowners are willing to spend extra to ensure their homes are securely protected .
As a tradesperson , offering the highest quality security products and providing sound and up to date advice is essential . This will guarantee your customers are receiving the most effective solutions and the best advice , especially around the dark winter nights .
As part of preparing the home for winter and advising on what precautions can be taken , a home security survey can enable you to provide your customers with the best advice as to what security measures are required . Suggesting security solutions which meet the highest level of security and required standards will give the customer a high level of security for their home as well as peace of mind .
This year ’ s National Home Security Month campaign will focus on both mechanical and smart security . As more homeowners start to use smart security in their homes , it ’ s important to understand the changes and developments to smart security standards .
1
Aviva , 2021 |
2
ONS , 2020 |
3
Easyfit Garage Doors , 2021
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SEP / OCT 2021
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