68 • HOMESECURITYMONTH
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NATIONAL HOME SECURITY MONTH 2017
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IT IS NOW FIVE YEARS since the launch of the first National Home Security Month and in that time , our lives seem to have busier and busier .
But however busy we all are , we should not overlook the importance of home security : our homes are central to our lives and our families and as such we must do all we can to protect them .
Today , that is actually not a difficult task . And fortunately , National Home Security Month ( NHSM ) is here once again to raise awareness around the importance of home security so we can feel safe in the knowledge that our homes , families and belongings are protected .
SEASONAL TIPS
Taking place throughout October , NHSM will offer seasonal tips and advice to help protect the nation ’ s homes , families and possessions .
Locksmiths and other security professionals will be getting involved to help spread the message about home security – with dark nights approaching , this is the ideal time to promote the latest products and services to help householders keep safe .
In its first week , National Home Security Month will launch with a bang hosting competitions , offers and incentives for homeowners to get the latest home security products .
Week two has a traditional focus ; looking at the mechanical home security measures with which we ’ re all familiar but which we may often neglect - such as cylinders , padlocks and window locks . NHSM be taking you through the latest security standards as well as the easy , and cost-effective ways you can enhance your existing security and as usual , The Locksmith will ensure you are kept informed on promotions , events and activities .
SCHOOLING IN SMART SECURITY W / C 16TH OCTOBER 2017
The future is smart . With the rise of automated homes and smart technology , week three is dedicated to the advances in smart home security , looking at the latest security gadgets available to protect your home . From Smart Door Locks to Smart Home Alarms , CCTV Kits and Digital Door Viewers , we ’ ve got it covered !
SHINE A LIGHT ON DARK NIGHTS W / C 23RD OCTOBER 2017
Research shows that when the clocks go back burglaries spike by a huge 38 %! With this in mind , week four is dedicated to securing the great outdoors where burglars could be hiding under the cover of darkness .
‘ SPOOKY ’ SEASON W / C 31ST OCTOBER 2017
The Halloween and Bonfire Night period is statistically the worst time of year for burglaries with domestic damage skyrocketing by 160 %! As a result , NHSM will be providing seasonal advice to make sure you ’ re set to beat the midnight monsters .
MOST TRADESPEOPLE BELIEVE CUSTOMERS NEED TO IMPROVE HOME SECURITY
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A SURVEY CONDUCTED among customers of IronmongeryDirect , and in support of National Home Security Month , has revealed that most tradespeople think their customers need to improve security on their properties .
Of the 733 tradespeople surveyed , a significant 86 % said they thought customers ’ premises could be better secured , and another 86 % stated customers only purchased security products after a breakin .
This is a matter for concern considering that research by the National Home Security Month campaign shows a home is five times more likely to be broken into if no security is in place , compared to at least some measures being taken .
Also worrying is that most respondents ( 67 %) said they did not feel that confident when offering customers advice on how to better secure their homes , with only 33 % being “ very confident ”.
Wayne Lysaght-Mason , Managing Director of IronmongeryDirect , said : “ We urge tradespeople to encourage their customers to invest in the safety of their properties . Also , by arming themselves with more knowledge on traditional security methods , which provide an effective and affordable approach to preventing burglaries , tradespeople can give the public an even more valuable service in addition to fitting products .”
When tradespeople are fitting security products for customers , they said that door locks , window locks and security lighting are the top three preferred security options among customers . Also , almost two thirds ( 64 %) of those surveyed believed that door locks are the most effective way of securing a building .
Fitting high security locks and other forms of security is essential , especially in light of ONS research , which states that forcing door locks is one of the most common methods of break-ins .
When it comes to security matters , tradespeople said that customers are concerned about a lack of alarm systems in their homes . Also , with 43 % of respondents saying they are either regularly or occasionally asked to fit smart security products , it is clear that modern security products play a key role in keeping properties safe .
The UK ’ s largest supplier of specialist ironmongery products , IronmongeryDirect , offers a range of security products – both traditional and hi-tech – suitable for both homes and businesses , and a variety of budgets . The masters of their trade are available by phone or online to provide customers with advice or technical support should they need it .
LOCKSMITHJOURNAL . CO . UK | SEP / OCT 2017 Sponsored by Aldridge Security