AUTO LOCKSMITHS
Locked In
Hickleys is always looking to move forward with both product range and customer service . The latest innovation is the Locked In loyalty scheme that is replacing tech support and warranty contracts and looks to reward locksmiths for their continued custom with Hickleys .
» LOCKED IN IS AVAILABLE IN TWO levels that depend on the number of key programming units a locksmith has and how much they spend each month on key supplies . The top level is Platinum , which provides FREE tech support and warranty for two tester units , as well as 20 % discount on all web purchases of keys , remotes and transponders . All that required to join is an annual commitment and a small monthly minimum spend . No charges are applied at all unless a small monthly minimum spend threshold is not met . The second level is Locked In Gold , which covers 1 tester and gives 10 % discount on key supply purchases .
Anyone who currently has a tech support or warranty with Hickleys is able convert their remaining months into Locked In months and in that scenario the need for a minimum spend is waived for the number of remaining months . Dan Summers , Hickleys General Manager said : “ We wanted to be able to offer our existing customers the opportunity to take advantage of these discounts without having to wait for contract anniversaries . We strongly believe that everyone wins with Locked In , as it offers Locksmiths discounts on already competitive prices while securing Hickleys with regular orders .”
‘ The only scenario where we believe Locked In is not a huge benefit to an auto locksmith is where they do not spend £ 100 on keys per month and don ’ t require any tech support or product extended warranties ’
There is no downside to joining Locked In , we are not asking you to spend more money , most auto locksmiths are spending well in excess of £ 300 per month on keys , remotes and transponder , all we ask is that you consider switching some of that spend to Hickleys .
If we look at three examples on a customer joining Locked In Platinum and spending £ 500 , or £ 300 or £ 200 per month on keys :
Spend £ 500 and you receive a 20 % discount saving you £ 100 plus you get free tech support and warranty worth £ 30 so overall you have a saving of £ 130 on a spend of £ 500 .
Spend £ 300 and you receive a 20 % discount saving you £ 60 , you have still hit the minimum spend so tech support and extended warranty is still free saving another £ 30 making your total saving £ 90 on a spend of £ 300 .
Spend only £ 100 and as a member of Lock In Platinum you still receive 20 % discount equaling a saving of £ 20 . Because the minimum spend wasn ’ t reached tech support and extended warranty on the month is chargeable at £ 30 , however as you have received 20 % discount on your key purchases the balance for the month is only £ 10 , not the £ 30 normally paid .
The only scenario where we believe Locked In is not a huge benefit to an auto locksmith is where they do not spend £ 100 on keys per month and don ’ t require any tech support or product extended warranties . There must be very few auto locksmiths that fit into this bracket .
www . hickleys . com
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NOV / DEC 2022
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