The Locksmith Journal Nov/Dec 2021 - Issue 77 | Page 27

MLA EXPO REVIEW

We also spoke to ABUS UK Managing Director Peter Romanov on ABUS ’ MLA Expo 21 experience :

» WE ARE INCREDIBLY GRATEFUL TO the MLA for allowing us to be Main Sponsor at this year ’ s event . It ’ s the first time we have sponsored the MLA Expo and one of the biggest stand presences we have had in the UK .
Our locksmith partners are hugely important to us as we look to develop the latest and most innovative security solutions . We have continued to invest in our technology throughout the pandemic , so it was a great opportunity to demonstrate our new products and see people face-to-face again for the first time in a long time .
ABUS is a brand known globally for padlocks and we have been able to show that we offer a far wider product portfolio , with an exciting and comprehensive range of cylinders , access control products , smart home , cameras and much more . We were especially pleased to show our locksmith partners our latest Bluetooth LED Key Storage solution and
also our range of outdoor , leisure and mobile products too .
We are continuously evolving here at ABUS and we like to listen to our customers . Sponsoring the event , having a great presence in the foyer area and participating in the Gala Dinner and President ’ s Reception were fantastic opportunities for us all to spend lots of time with both existing and new partners , whilst continuing to develop the great relationship we have with Steffan and the team at the MLA .
We ’ d like to thank everyone at the MLA who organised the event , all the visitors that we had to the stand and met around the venue and all of our employees who worked hard for us throughout a busy weekend !
See what some of our exhibitors and visitors thought :
“ We found it to be a really good show , it ’ s our first time at the MLA Expo and at a show which is not focussed solely on electronic security , and it has allowed us to talk to locksmiths , MLA members and others within the community .” Laurence Kenny ( Managing Director ) - Pyronix
“ The show for us has been a great success and we will be back for the next event for sure .” Terry White ( National Field Sales Manager ) - Squire
“ Absolutely overwhelming response , more than I could ever imagine . We have spoken to at least 300 people – all positive responses .” Roland Golby ( Managing Director ) - Adaptalock “ The show that always exceeds your expectations . Quality training was on offer as usual and the exhibitors brought plenty of new and exciting products to sell . It was great to catch up with old friends and make a few new ones , shame we have to wait two years until the next one .” - Mark D “ Loved it , great to catch up with everyone , did my first course with Jon Drake and Stuart Alan , great course on safes , helped me expand my knowledge now looking forward to the next show .” - Jonathan H
NOV / DEC 2021
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