The Locksmith Journal Nov/Dec 2018 - Issue 59 | Page 14

14 • INDUSTRYNEWS PROUD SPONSORS OF THIS PAGE FISCO’S NEW ‘MARK-RIGHT’ - THE ‘TIME- SAVING’ TAPE FOR RIGHT-HANDED CRAFTSMEN. » » DELIVERING FASTER, more accurate and comfortable measuring. If you’re fed up with reading tapes upside down, get to grips with Fisco’s new ‘Mark-Right’ Tape. It’s designed for right- handed craftsmen and women with a blade that reads from right to left. So measuring and and marking gets a whole lot easier and more accurate because you won’t have to read the tape measure upside down and use your left hand to hold the tape in position whilst marking. What’s more, the ‘Mark- Right’ reduces marking and cutting time for a right-handed user by 50%. Check out the video at https://www.youtube. com/watch?v=ECTpcx7JzGI Available in 5m lengths, the blade is graduated in mm and inches, is accurate to EC Class II and housed in a tough ABS case with a positive action slide lock brake, belt clip and zeroing end hook. Historically the short tape was a design extension of the ruler, which read left to right. The short tape evolved in the same way and ever since the right handed user has soldiered along with a product that was not designed with ease of use for a right handed user in mind. In fact, it is perfectly designed for the left-handed user. ERA Maintains Trusted Secured By Design Status » » ERA, HOME SECURITY SPECIALIST, has maintained its Secured by Design license accreditation for a further three years, reaffirming its commitment to crime prevention in the home. Secured by Design (SBD) is the national police crime prevention initiative which aims to help people live in a safer society and to improve the physical security of homes. As an SBD licensed company, ERA boasts a range of hardware solutions to meet the appropriate security requirements in accordance with the scheme providing peace of mind for homeowners that ERA products are more than fit for purpose. To qualify for SBD accreditation, ERA must prove that its products are sufficiently robust to resist physical attack by casual and opportunist burglars. The products must be certified by an independent, third party, UK Accreditation Service (UKAS) certification authority. This standard involves initial testing of products, regular re-testing and production of audits to ensure standards are maintained over time as opposed to being tested once only. Commenting on maintaining Secured by Design Status, ERA’s Head of Marketing, Tania Tams, said: “Being able to incorporate the coveted Secured by Design logo alongside our many other security-related accreditations, is very important to us.” www.eraeverywhere.com #LOVEYOURLOCKSMITH To support the existing online campaign and to re-engage new and existing MTL affiliated locksmiths with the campaign, helping to increase exposure/buy-in of the campaign. » » OUR LOCKSMITH customers are very important to us here at Mul-T-Lock. You are the lifeblood of what we do, the new products we launch and the services that we offer. That’s why we’ve launched a new social media campaign to raise awareness of locksmiths and the vital work that you do. We want to showcase your skills and expertise, and most importantly, the value that you offer your customers. We have created some great content for our social channels and to help our campaign reach its full potential, we want to encourage as many people as possible to engage with the posts. Based around the handles #LoveYourLocksmith and #SetTheStandard, the content is aimed at consumers and showcases the added value that comes with using an independent locksmith for LOCKSMITHJOURNAL.CO.UK | NOV/DEC 2018 Sponsored by ABUS home and business security solutions. So be sure to follow our pages and share our posts, so that we can create a real buzz in the Locksmith community and even more demand for your services. #WeLoveOurLocksmiths