The Locksmith Journal Mar-Apr 2017 - Issue 49 | Page 62

62 • SAFESEXTRA
PROUD SPONSORS OF THIS PAGE

New trade division focuses on locksmiths

Insafe , the UK ’ s oldest and leading independent safe and engineering company is about to embark on the next stage of the Company ’ s evolution .
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INSAFE WAS FOUNDED IN 1985 by Alan Bullock and he remains the Chief Executive of the Company to this day . Through both organic growth and the acquisition of a number of other safe companies , the business has grown year-onyear to its now enviable position in the market . This growth was formally recognised last year when Insafe was rewarded by being named one of the London Stock Exchange ’ s “ 1000 Companies to Inspire Britain 2016 ”, an annual celebration of the UK ’ s fastest growing and most dynamic small and medium-sized enterprises ( SMEs ).
Today Insafe is delighted to announce the official launch of its new Trade Division .
PARTNERSHIP WITH LOCKSMITHS
The Insafe Trade Division is focused on one market sector – Locksmiths . The Company fully appreciates the value that Locksmiths offer and their importance , often in local communities . They understand that a locksmith can offer advice to their customers that often cannot be obtained over the telephone or online . A locksmith ’ s retail showroom gives both residential and commercial customers the opportunity to see and touch a variety of safes and other products and often ensures the correct product is purchased to provide the security that is required . To support locksmiths , and especially those with a retail premises , Insafe is launching its “ Premium Partner ” scheme . This unique development offers tailor-made initiatives and
solutions for each partner . Whether it ’ s bespoke literature , display units , point-of-sale material or indeed anything else , Insafe will work with its Premium Partners to provide the perfect marketing solution . Alan commented : “ Since starting Insafe in 1985 , we have been dedicated to helping our customers improve the security of their property . We are now very excited to be taking this dedicated aim into the locksmith sector and supporting these customers with our Premium Partner initiative .”
TESTED . CERTIFIED . APPROVED . SAFE .
Two areas will underpin the Premium Partner scheme – Insafe ’ s excellent range of independently tested , certified and approved safes and their industry leading customer service levels .
With over 3000 certified safes consistently in stock for immediate delivery , Insafe can satisfy the needs of both locksmiths and therefore locksmith ’ s customers alike . From their best-selling , double-walled range of Guardian S2 certified safes through to their Euro Cash range grade 0 – 6 , every possible requirement for a certified safe is covered . In addition with all of these ranges having been tested and certified by LPCB and approved by The Association of Insurance Surveyors ( AIS ), locksmiths can be sure of a receiving a quality product every time they place an order . The above safes are further complimented by a full range of deposit safes and security cabinets making Insafe a one-stop shop for all a locksmiths safe requirements .
‘ Insafe will work with its Premium Partners to provide the perfect marketing solution ’
AND THERE IS EVEN MORE
With its factory , workshop and distribution based in the heart of the British lock making industry in Wolverhampton , Insafe has the ability and the facilities to swiftly manufacture bespoke safes , a rapidly growing market in the UK . Should you require a one-off size , corporate colours or a designer interior , Insafe can manufacture it . However even with all the Company currently has to offer they are not content and will be launching additional products throughout 2017 and beyond . Matthew Dumsday , Insafe ’ s National Trade Sales Manager , commented : “ This is a fantastically exciting time for our Company and I know our first group of Premium Partners feel the same . I am very much looking forward to growing our network whilst also maintaining the closeknit feel of a true partnership , one that leads to profitable growth for all parties .”
To find out more about Insafe and their Trade Division or how to become a Premium Partner call 01902 773 311 or register online at INSAFE . COM / TRADE
LOCKSMITHJOURNAL . CO . UK | MAR / APR 2017 Sponsored by Insafe International