Technical
What are your go to cameras? My first camera was a 1959 Nikon F. I now solely shoot with a digital Hasselblad.
What type of lens do you use? I shoot mostly with a good ole’ 80mm
What is your photographic process before your photos are exhibited or given to cients? Most of my process is secret to me. It is pretty similar to most artists. I have a disturbingly close relationship with my printers as any photographer should.
What does the photo need to have for the Franz Szony touch? The photo needs to be grounded in having no sense of time or place. It also must always have a story.
What do you think is the most important equipment that a photographer should own? All the most expensive equipment in the world won’ t make a good photographer. Aside from any equipment, the most important piece in a photograph is an amazing subject. This can completely, and I mean completely, make or break a photograph.
Business
What is your 5 year plan and how do you make it a reality financially? My father asks me this same question, ha-ha. I’ ll never short sell me as an artist. I work very hard at what I do; no artist should ever give away their work for free. Too many people will take advantage of this. In the past, I’ ve learned this the hard way. All I can say is I’ ll keep on keeping’ on.
How do you get customers such as top designers for their perfume ads and clothing shots? Do you have a marketing team?