Editorial
NOV 2
2
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1
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India is one of the major markets for the jewellery in the world
and is going to touch US$ 100 billion in next 5 years. Jewellery in India is
sold mostly on the quantity of the material than the design and workmanship.
A nation where jewellery is a tradition and an emotion, the awareness and
availability of correct information about jewellery is surprisingly limited.
We have bloggers, influencers, designers and experts doing great work
in providing content on the jewellery for the consumers, but there are no
comprehensive platforms which connects all of them. With The J Mag, we
aim to fill this void by creating a platform that brings together various sources
of jewellery information, curated from the best in the industry.
We are modelling The J Mag as a conglomeration of digital media channels,
a website, a blog, social media channels and an e-magazine all working
together to provide the best of information about jewellery curated from the
most prominent and popular sources of information. The readers can use the
platform to explore further about jewellery using the unique website links we
provided to various brands, designers and bloggers.
I take this opportunity to thank all our content partners Abaran Timeless
Jewellery, Bhima Jewellers, Forevermark, HRD, StylePrer, Swarovski
Gemstones and Vibhavana Foundation for joining hands in this journey and
we are in talks with other reputed brands to join us to provide latest and
authentic information on jewellery. I would like to thank my writers for adding
value to The J Mag with their contribution.
The debut edition of The J Mag unfolds plethora of surprises.. Read on....
Divya Vijayan
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