The IMC Magazine Issue 16/June 2016 | Page 4

Editorial

Put Your Head in the Digital Music Cloud

IMC Magazine Staff

Mark Lamdanski - Editor

Carol Riordan - Lead Editor/Design

Kiva Johns-Adkins - Contributor of Behind the Music

Diana Barnes - Contributor of INN a New York Minute

Beth Fedornak - Guest Writer

Carlos Gnipp - Conributor

Randy Skaggs - Contributor

Megan Garzone - Photographer/Contributor

Neil Derek - Contributor

(NewsUSA) - When it comes to storing digital music files, people are often confronted with the dilemma of choosing which type of operating platform to use. In many cases, people find themselves stuck in the "i-opoly" -- the monopoly-style hold of Apple's iTunes on digital music -- of the digital-media world. Worse yet, users find that their digital music use is limited to certain devices based on their operating systems.

Well, this no longer has to be the case.

The "cloud" movement has opened a new door to the world of digital music. Having the ability to store your digital files in one central "virtual" location was the first step. The second step: accessing and playing those files from various devices across different operating systems -- according to a recent article in the Wall Street Journal, about 73 percent of iPad owners have another type of mobile phone other than an iPhone. One company, MyMusicCloud, may be the first to accomplish this feat.

"MyMusicCloud extends the simplicity of enjoying your treasured music collection stored on Dropbox by allowing you to hear it anywhere you go on any mobile device, tablet or PC," says Tamir Koch, CEO for TriPlay. "Additionally, MyMusicCloud provides an incredible user experience via a music player interface displaying users' playlists, albums, artists and tracks."

Other cloud music services, like those from Apple, Amazon, Google and others, suggest the potential for making streaming digital music to mobile gadgets an everyday tool. However, they frequently don't cooperate across different devices and operating systems. Another problem is that without a signal, service is lost. On the contrary, with MyMusicCloud, users get an interface that not only plays nicely across the various operating systems but also has the capability to keep on playing without a connection to the Internet. Better yet, users can press pause on one device, then continue listening where they left off on another device. And those dreaded Blackberry compatability problems are now gone.