becoming a brand ambassador and led the event Women in Fashion + Tech . This event addressed how digital innovation in fashion and retail is changing consumer habits and how technology is playing a bigger role than ever in the industry . The panel consisted of outstanding business women who are part of big companies that are changing the face of fashion , such as Macy ' s , Gap , Timbuz2 , as well as startups like , Chronicled , Rothy ' s and Bloom Bras .
During this process , I had the honor of sharing my thirst-for-knowledge with other driven people . Despite our varied backgrounds and expertise , we all shared a passion for fashion and tech . Additionally , I had the opportunity to include some of the Hult Fashion and Business Club wonderful board members , responsible of working on everything related to PR , Marketing and Communications for the whole week of events . I would like to thank those who helped for taking that challenge with me and for their valuable help ; without them it would not have been the same .
I cannot lie , it was a monumental challenge for all the self-proclaimed fashionistas , that like me , have very little knowledge about technology . However , this experience provided me the confirmation , that as this innovation in the fashion industry happens , the industry ’ s players need to actively participate in this change . This event is undoubtedly , the first step that will bring fashion and tech players to the same place and I am happy I can say that I was part of it .
Digital Fashion ' s Coming of Age