Shipshewana Town News
Soon after being named the Shipshewana Town Manager, I received
an e-mail from Jerry Hostetler of the
“Hometown Treasure”. He reminded
me that part of my job was to provide a
periodic piece of newsworthy information about the Town of Shipshewana
for inclusion into the publication. So,
I’ve jotted down some of my thoughts.
As somewhat of an outsider to the
Shipshewana community, I began to
recognize on my first day how dynamic
the community is when compared to
many others. It has become a terrific
example of what is a central principle
of marketing; namely, “branding”.
Most people clearly recognize that New
York is the “City That Never Sleeps”.
When it comes to branding, the
town of Shipshewana has done a wonderful job in marketing a brand that
combines the old and new, the past and
Rod Lantz
Sales Associate
(260) 463-6652 Cell
(260) 463-2881 Office
(260) 463-7051 Fax
2575 N SR 9 - PO Box 239
LaGrange, IN 46761
[email protected]
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7300 N 1000 W • Shipshewana • www.SouthwindFlooring.com • 260.768.4256
Mon.- Thu. 8am - 6pm • Fri. 8am - 5pm • Sat. 8am - 3pm • Other times by appointment
Come see our extensive stock of carpet & vinyl at affordable prices
High Quality Customer Service • Competitive Pricing
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Specializing in Residential & Commercial
Northern Nutrition
• Consultations
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2180 N 700 W • Shipshewana, IN 46565 • 260.768.4868 • Toll Free 800.860.8486
by Mike Sutter
the present and the historic with the
modern. It has become a “must see”
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