The G.O.O.D.S. Magazine Winter 2014 | Page 26

From Metro to MAN datory The Evolution of Men’s Grooming By Lindsey Washbourne This past year has been an incredible whirlwind for Men’s Fashion. It’s boldly official: unkempt swag, tattered threads and bedhead have lost their appeal. The new year of 2014 is continuing to ride the wave of the classic, well-groomed gentleman. The best part of this self-indulgent trend for men is that it’s no longer a closeted “metrosexual” secret. More and more, men are becoming proud to share their secrets to suiting up and looking sharp. High-end barbershops are popping up everywhere and the business of men’s grooming products are quickly on the rise. Jon Hamm, Joseph Gordan-Levit and Ryan Gosling are masters of their craft, when it comes to polishing their charm. But how does the every day man keep up? Here are a few starting secrets that are easy to come by. Stop sneaking your girlfriend’s floral-scented soap - it’s time to build your own kit! After Shave: L’Occitane - ‘L’Occitan’ After Shave Balm After a good, clean shave, your skin is at it’s most vulnerable state. Sensitive and in need of intense moisture. High quality ingredients and minimal synthetic fillers are a must. Loaded with shea butter, this luxurious after shave will help repair your skin into it’s softest potential. Shampoo & Conditioner: Nioxin - System 1 Thinning hair is one of the #1 concerns for men. If it runs in your family, it’s important to start early. Nioxin’s mission is to create a healthy environment at your scalp, so your hair will continue to grow as thick as possible. Best part? The minty, tingly refreshing feel. Consistency with this system guarentees results. Consider this the fountain of youth for your follicles!