The Gentleman Magazine Issue 7 | February 2018 | Page 27

Rolls-Royce Motor Cars Manchester Opens Doors to New Super-Luxury Facility in Wilmslow , Cheshire

Rolls-Royce Motor Cars Manchester has opened the doors to its new super-luxury facility in Wilmslow , Cheshire , following a relocation from nearby Knutsford .
In the spirit of the marque , the two-storey facility features a specially-commissioned scissor lift created specifically to raise examples of the New Phantom onto the showroom ’ s upper floor , reflecting its position as the pinnacle luxury motor car . A dining terrace and private bar have also been integrated to allow patrons of the brand to discuss and develop their bespoke commissions in an informal setting .
The showroom , operated by Sytner Group , is situated in the heart of Wilmslow . The establishment of the new facility signals the company ’ s confidence in sustainable growth , both in the North West of England and across the United Kingdom .
Julian Jenkins , Regional Director , Rolls-Royce Motor Cars , said , “ The locations and quality of our showrooms are managed with great care , and the utmost attention is paid to creating an environment that befits both the marque and its patrons . Rolls- Royce Motor Cars Manchester now occupies a unique new facility in a highly desirable location , bolstering the brand ’ s presence in the region .
We are confident that the United Kingdom will remain a very strong market for Rolls-Royce Motor Cars , and this new showroom will ensure we continue to meet the exacting standards and expectations of our customers .”
Jon Crossley , Managing Director of Rolls-Royce Motor Cars Manchester , said , “ We are excited to welcome prospective and existing customers across the North West of England to experience this custom-built facility .
It sets an extraordinarily high standard for motor car showrooms and we are thrilled that it also serves as a business hub for the Sytner Group , allowing us to continue delivering a highly personal experience for our customers .”
The marque ’ s iconic family of motor cars is available from the new Rolls-Royce Motor Cars Manchester facility , including the New Phantom family ( Phantom and Phantom Extended Wheelbase ), Ghost family ( Ghost and Ghost Extended Wheelbase ), Wraith and Dawn . The site will also offer the brand ’ s range of bold new Black Badge models .
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