Its distinctive single-line silhouette features a dynamic coupéstyle fly line , accented by the frameless doors and emphasizing the typical Lamborghini characteristic of a lower front end .
The powerful character line lips upwards around the rear glass windows , dynamically connecting front and rear and emphasizing the cohesive design impression of creation from a single piece . The Y-shaped front air intakes , also a feature of the LM002 , are detailed with the Italian flag : the Urus is born and made in Italy .
The low roofline and position of the frameless windows allude to the seating position of driver and passengers low within the car . The sharply-inclined windshield and strongly-angled rear windows with glass-on-glass replacing the C-pillar , are emotive of Lamborghini models including the Huracán and accent the Urus ’ super sports silhouette . The hexagonal wheel arches at both front and rear are a significant design detail from the LM002 and Countach , housing wheels from 21 ” to 23 ”: the largest in the segment .
The rear of the Urus sports the complex , powerful lines typical of a Lamborghini , reinforcing the strong , planted character of the car . The roof line broadens at the base of the roof panel in the style of Lamborghini models including the Countach and Murciélago . The substantial rear shoulders support the strongly inclined rear windows , with the entire rear connected by the fender and concurrent black panel housing the air grilles , Lamborghini logo and the Y-shaped taillights . The rear diffuser is inspired by Lamborghini race cars , with integrated double round exhaust pipes .
When viewed from above , the Urus ’ pronounced front and rear fenders are set off by the slimmer middle of the car , its curvaceous lines referencing a planted physicality redolent of Lamborghini super sports cars .
The rear door lines incorporate both concave and convex lines , giving the Urus its pinched waist before dynamic expansion out to its broad , muscular rear .
Aerodynamic optimization
Every surface of the Urus clearly contributes to the car ’ s aerodynamic prowess and its Lamborghini super sports car personality . Form and function work hand in hand within the Lamborghini design : each panel contributes to the car ’ s overall drag coefficient .
The front splitter and very large air intakes ensure optimal air flow in conjunction with the extensive covered areas of the aerodynamically efficient underbody . Aerodynamic blades feature on the outer edges of the rear window , and the floating rear wing , integrated rear spoiler and spoiler lip reduce aerodynamic resistance . An advanced wheelhouse aerodynamic solution with Naca cooling improves and augments front brake cooling to enhance driving dynamics .
Efficient aerodynamics also contribute to the Urus ’ internal acoustics , improving ride comfort , reducing fuel consumption and emissions while a high downforce increases stability , safety and driving dynamics .
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