The Gentleman Magazine Issue 4 | August/September | Page 30

McLaren Automotive’s Record-Breaking Year
McLaren Automotive have announced yet another
record-breaking year in respect of vehicle sales and financial
performance.
Profit before tax of £9.2M from an annual sales revenue
of £649.8M in 2016 gave McLaren Automotive a fourth
consecutive year of profitability in only six years, since start of
sales in 2011.  This was an increase in profit before tax of 70%
compared to the £5.4M reported in 2015.
Operating profit of £65.8M in 2016 was the company’s highest
ever, standing at 10% of turnover and representing a 180%
increase over 2015. The strong financial performance in 2016
was underpinned by record sales, with a total of 3,286 cars
purchased; this was a 99% increase over 2015 and exceeded
the company’s own expectations by almost 10%, with all
geographic regions achieving sales growth. 
“The positive financial performance in 2016 was underpinned
by a 44% increase in sales revenues and is further proof that
McLaren Automotive’s growth plans are both achievable
and sustainable,” said McLaren Automotive Chief Executive
Officer, Mike Flewitt. ”Investment in R&D and future product
during the period of £129.1M – 20% of turnover – reaffirms our
commitment to the Track22 Business Plan that will produce 15
new models or derivatives by the end of 2022 and the focus
going forwards will be on successfully delivering these new
products and managing continued profitable growth.”
In its first full year of production, the Sports Series family
accounted for 2,031 deliveries, the majority of which came from
the recently-introduced McLaren 570GT and 570S models.  
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The Super Series also continued its success story thanks, in large
part, to the McLaren 675LT Coupé and Spider models. Having
both sold out in a matter of weeks, the limited production, even
more driver-focused and higher-performance derivatives of
the Super Series started production in mid-2015 but continued
through 2016.   In total, 1,255 Super Series cars were sold in
2016.
In March 2017 the second-generation McLaren Super Series,
the new McLaren 720S, was launched. The new car generated
immediate customer interest and some 1,500 orders have been
taken to date.  A new convertible Sports Series model, the 570S
Spid er, was announced on 14th June 2017 and makes its world
debut this week in the UK at the Goodwood Festival of Speed.
“The McLaren Automotive business continues to perform
strongly, with 2016 returning a fourth consecutive year of
positive financial results,”  said McLaren Automotive Chief
Financial Officer, Paul Buddin. ”Profit before tax was up by 70%
to £9.2M, from our highest-ever operating profit of £65.8M,
an increase of 180% over 2015. These results were driven by
vehicle sales totalling 3,286 in 2016 – 99% up year-on-year
and another record – and significant growth in revenues from
McLaren Special Operations (MSO) and McLaren Automotive
Aftersales operations.”
Sales increases in all regions
Geographically, in 2016 North America continued to be
McLaren Automotive’s single largest market with deliveries
of 1,139 cars, a 106% increase over 2015. Europe ended 2016
selling 996 cars in total, an increase of 153%, whilst the rapidly-
developing market in China sold 228 cars in total.  
, Security in Motion”