The Gentleman Magazine Issue 18 | December 2019 | Page 95

AI ScaleNet addresses bandwidth limitations within modern network infrastructures with what’s known as an adaptive AI Codec. “AI Adaptive Bit Rate Streaming refers to AI technology that adapts to various bandwidths and adjusts the resolution to enable seamless streaming,” said Choi. Empowering Richer User Experiences with AI Technology The difference the technology makes is especially clear when using over-the-top (OTT) services, where viewers typically notice changes in picture quality. As Choi explained, however, Samsung’s AI Codec and AI ScaleNet technology utilize AI that adapts to changes in bandwidth and optimizes quality, so users enjoy the highest-quality streaming experience possible. “The first would be greater user convenience, and the second would be enhanced picture quality,” Choi began. “The first point is already being delivered with Bixby. To enhance people’s viewing experiences, technologies that support the best possible picture quality at minimum bandwidth, such as AI ScaleNet, should be continuously researched and developed.” A Groundbreaking Innovation As the researchers described, the development process wasn’t without its difficulties. “The most difficult part was ensuring compatibility with existing codec compression technologies,” said Choi. “How to design an easy-to-use algorithm that would be compatible with existing technologies, while delivering the intended performance at the same time was the question.” When asked how AI technology will contribute to the advancement of TV technologies in general, the researchers pointed to two possible directions. As the researchers noted, Samsung has big plans for this versatile technology. “AI ScaleNet has shown us that by overcoming challenges, we can help usher in the future and enrich the user experience,” said Park. “Going forward, we will continue to research and develop additional functionalities that add to users’ convenience, and through cooperation with content service providers, we hope to empower diverse services for Samsung devices.” Choi also noted difficulties that derived from gaps in perspective between the research and development teams. There were several considerations related to complexity, design and structure which researchers took for granted, and were questioned by the developers. “We were able to achieve this result thanks to the synergy of both our team members, who worked closely to achieve the same goal, and colleagues who were focused on the technology’s commercialization,” said Park. “I believe that AI ScaleNet is the first technology to overcome bandwidth limitations by addressing complexity issues and separating the server and client sides, respectively. It’s relatively difficult to commercialize AI technology today for the purpose of enhancing resolution, which is different from commercializing AI for recognition and classification.” The Gentleman Magazine | 95