The Gentleman Magazine Issue 12 | December 2018 | Page 10

BENTLEY AND BREITLING DRIVE FORWARD INTO THE FUTURE
Bentley is delighted to announce the renewal of its long-
standing partnership with Breitling, which will see a new
generation of watches which combine purpose with style,
dedicated to everyday elegance.
In 2003 Breitling became the first watchmaker entrusted to
design an onboard clock for Bentley’s flagship model, the
Continental GT.
Adrian Hallmark, who was Bentley’s Board Member for Sales
and Marketing when his brand signed the agree­ment with
Breitling, is now the Chairman and Chief Executive of Bentley
Motors. He commented: “The long-standing collaboration
between Bentley and Breitling is a shining example of how,
when two like-minded brands work together in an authentic
way, the performance of both is enhanced.
“As we approach our centenary year, we will of course be
celebrating our past, but, more importantly, we will be looking
to­ward the future with a passion for innovation. It gives me
great confidence to move forward with partners like Breitling
who share our commitment to technolog­ical excellence, expert
craftsmanship, and a pioneer­ing spirit.”
The partnership will see Breitling in­tegrating special Bentley
editions into its core product offering rather than in a separate
Breitling for Bentley collection. The first of these extraordinary
watches is the Premier B01 Chronograph 42 Bentley British
Rac­ing Green.
10 | The Gentleman Magazine “Powered by
, Security in Motion”