The Gentleman Magazine Issue 10 | August 2018 | Page 77
HASSELBLAD LAUNCHES EXPERIENCE
STUDIO IN NEW YORK CITY
Hasselblad is proud to announce the latest addition to its
growing brand stores and experience studios. Joining branches
in Shanghai, Shenzhen, and Tokyo, the New York Studio
offers the photography community a chance to interact
with Hasselblad directly. In partnership with DJI’s New
York office, the space allows for appointment-based hands-
on demonstrations, workshops, and community events,
conveniently located in Manhattan.
Outfitted with Hasselblad’s latest medium format imaging
technologies, the New York Studio also features broncolor
lighting tools and Phocus software workstations to fully
experience the capabilities of Hasselblad products. Imaging
experts will guide visitors through the best photographic
tools, provide technical pointers, and connect customers
with Hasselblad’s established dealer network for purchase
opportunities.
Visits to Hasselblad’s New York studio are by appointment only
and can be requested online from Hasselblad’s Brand Store
page www.hasselblad.com/brand-stores
ABOUT HASSELBLAD
Founded in 1941, Hasselblad is the leading manufacturer
of medium format cameras and lenses. Made in Sweden,
Hasselblad cameras are renowned for their iconic ergonomic
design, uncompromising image quality and Swedish
craftsmanship.
For over half a century Hasselblad cameras have captured
some of the world’s most iconic images – including the first
landing on the moon - and helped shape the way we look at
the world through genuine photographic artistry. Trusted by
NASA and used by the greatest photographers in the world,
Hasselblad continues to create products with uncompromising
image quality that inspire.
The Hasselblad H Camera System with its professional lens
family and unique advancements is widely acknowledged as the
most comprehensive digital camera system of its kind available
today. Hasselblad was the first to launch the fully integrated
medium format camera system incorporating the latest in
CMOS sensor technology. In 2016 Hasselblad launched the
H6D, a technological feat with an all new electronic platform,
delivering superior craftsmanship and image quality.
Later the same year, Hasselblad introduced the world’s first
compact mirrorless digital medium format camera – the X1D.
Hasselblad’s X1D sensor recently benchmarked the highest
score in the history of DxO Mark’s independent testing.
Headquartered in Gothenburg, Sweden, Hasselblad is a
global brand with offices in New York, London, Tokyo, Paris,
Copenhagen, Hamburg and Shenzhen with distributors
throughout the world.
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