The Gentleman Magazine Issue 10 | August 2018 | Page 10

HUBLOT BECOMES THE OFFICIAL TIMEKEEPER OF
PORTO MONTENEGRO MARINA AND YACHT CLUB
On Friday 20th July 2018 in Porto Montenegro, Ricardo
Guadalupe, CEO of Hublot, next to David Margason,
Managing Director of Porto Montenegro, launched a strategic
partnership that sees the Swiss luxury watch brand become
Official Timekeeper and Official Watch of the superyacht
marina and the Porto Montenegro Yacht Club.
On the ruins of a former arsenal, Porto Montenegro Marina
and Yacht Club was erected less than 10 years ago by
visionary men including LVMH Chairman and CEO Bernard
Arnault, Jacob Rothschild and Canadian businessman and
philanthropist Peter Munk. Located in the deep-water Bay of
Kotor, boasting spectacular natural beauty, Porto Montenegro
has quickly turned into a sophisticated haven for sailors from
all over the world. Now boasting a fully-integrated marina with
more than 450 berths, Porto Montenegro also features 290
luxury waterfront residences, a five-star hotel and a Yacht Club
as well as over 50 retail units and dozens more projects in the
development pipeline.
Relying on its nautical roots, Hublot has made a significant
number of smart moves all along the Mediterranean coastline
in the past few years. In 2007, the Swiss watchmaker set up
one of its first boutiques within the walls of the legendary
Hôtel Byblos in Saint-Tropez. Ten years later in 2017, Hublot
launched the Classic Fusion Ibiza and the Classic Fusion
Mykonos, and celebrated the opening of four directly operated
Boutiques, adopting a nautical theme, in Cannes, Saint-Tropez,
Capri and Porto Cervo.
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