The Farmers Mart Oct-Nov 2017 - Issue 53 | Page 32

Arable Palatability is key in rodencticide choice » » THE GREATEST POSSIBLE palatability is farmers’ key priority in choosing a rodenticide, reveals the national farm rodent control study run by BASF Pest Control Solutions. The annual study conducted independently with more than 250 farms across the country also shows the vast majority continue to prefer loose grain baits. And they employ them in one of two distinct approaches with very different degrees of success. “The fact that more than 70% of farms look for the greatest palatability in their rodenticide bait while just 28% prioritise the least cost underlines the importance they place on effective rat and mouse control,” commented study co-ordinator, Helen Ainsworth. “Under these circumstances, it isn’t surprising that Fortec-enhanced Neosorexa Gold cut wheat formulation, which our research shows to be four times more palatable to rats than standard difenacoum- treated wheat, is by far the most widely used bait. 39% of the farms in the study are employing it against 10% using the next most popular brand. “Farmers are quite clearly appreciating the value of Neosorexa Gold’s superior palatability in increasing the speed with which rats and mice consume a lethal rodenticide dose, allowing infestations to be stamped out faster and more reliably than ordinary baits,” she stressed. But Helen Ainsworth stresses that even the most palatable bait needs to be used in the most effective way for the greatest value. In this respect, the most successful of the main approaches currently being employed on farm involves putting down bait at the first signs of rodent activity and wherever it can be detected. Only 55% of farmers doing this reported serious problems with rats or mice last year compared with 76% of those baiting in less disciplined and well-structured ways. Miss Ainsworth accepts that the best baiting strategy demands a high degree of vigilance at all times to spot activity as soon as it occurs. However, she sees the fact that 85% of farmers are regularly inspecting their premises for rodent activity as clear evidence the approach is practicable. “Actively seek out tell-tale signs of rodent activity like faeces, hairs, gnawing and rat runs across the farmstead throughout the autumn and winter months and put down Neosorexa Gold bait as soon as and wherever you spot any,” she advised. “This will ensure you keep firmly on top of inevitable infestations at the least possible cost in both rodenticide bait and damage.” Worth its weight in gold. The UK’s No.1 rat and mouse bait with Fortec technology for increased bait consumption. Neosorexa ® Gold contains difenacoum. Neosorexa ® and Fortec are registered trademarks of BASF. Use biocides safely. Always read the label and product information before use. MP4479 Neo Gold 121.8x180.6 FMart.indd 1 32 Oct/Nov 2017 www.farmers-mart.co.uk 19/09/2016 14:59