The Farmers Mart Apr/May 2014 - Issue 33 | Page 9

MANOR HOUSE FARM Minster are pleased to be associated with Andrew and his Team • • • • • has had a little longer life. It is proving an effective way of using black and white bull calves and we have now started getting other farmers to rear calves as well in order to maintain supply as demand increases.” EXPLORING NEW MARKETS Another relatively new phenomenon in the UK cattle market looks set to be Wagyu beef. Wagyu cattle originate from Japan and already have an incredible reputation for being the finest beef in the world. It is early days yet for a decision to be made as to how well they will take to the UK market but early indications have been promising. Contract talks are currently being held with major supermarkets who have shown more than purely a passing interest and Andrew has had an involvement since attending a meeting at Askham Bryan College around four or five years ago. Ollie White, son of Andrew White, a beef farmer in Eastrington, had put together a farming equivalent of a Fantasy Football League for beef and dairy farmers. The result of it was that the college took delivery of a trial unit of Dedicated farm vets Convenient location at York Livestock Centre Proactive preventative health planning Member of XL Vets Competitively priced medicines minstervets.co.uk 01904 486712 | [email protected] 80 calves and the farmers attending, of whom Andrew was one, evaluated their progress. “The marbling on them looks great,” he said. “The steak you get from the Wagyu is virtually white because there is so much marbling. When it is cooked the marbling melts and leaves a very juicy steak. The older the animal is kept the more marbling you get.” To read more, visit www.farmers-mart.co.uk Since the Fantasy Farming League Andrew has been approached by two of his colleagues: Jonathan Shepherd and Jim Bloom, who have set up Wold Beef, whose aim is to market Wagyu Beef. They are the ones who are in discussion with the major supermarkets. Andrew has now built up his number of two week old Wagyu calves a week that he is rearing on to 12 weeks before sending to Wold Beef. “At the end of the day, bull calves, no matter which herd or pedigree they come from, need to find a market somewhere. Rose veal is certainly making its mark and we hope it will continue to rise in popularity. Wagyu beef will also find its level in the market place,” Andrew predicts. Andrew is married to Beverley and they have two children – Sam (23) and Beth (21). His parents, Geoff and Annette, live close by. FarmersMart Apr/May 2014 9