The Explorer Winter 2018 Explorer_Fall_2018 | Seite 5

THE FUTURE OF THE DENTAL LAB INDUSTRY: THE LAB INDUSTRY AIN'T NEVER GONNA BE THE SAME By Steven Pigliacelli, CDT, MDT Reprinted with permission from Dental Economics Dental Economics Chief Editor, Chris Salierno, DDS, asked me to write about three trends that worry lab owners. To be honest, I can come up with many more than that, and I can also come up with many positive trends. But the trends that are affecting both labs and dentists are the ones that truly concern me. I don't begrudge anyone for earning a living or for making choices about how they run their businesses. In the past, it was always up to us to make choices about how we ran our practices and labs, but these days it seems that forces beyond our control are dictating more for our industry. THE AGE OF SMALL DENTAL LABORATORIES My partner and I started our lab in a basement more than 30 years ago. It was just the two of us, and our business model privileged quality over volume. The prevailing attitude at the time was: the larger the lab, the more frequently quality would be sacrificed. I will never forget a particular incident that happened when we were still in that basement. One of our first accounts loved our work, but he would never refer his colleagues to us because he didn't want us to get "too big." He stopped sending us work when we grew from a two-person lab to an eight- person lab. Even though the quality of our work was maintained (or improved), his perception of our size drove him Los Angeles Dental Society Explorer away. That dentist is probably having a difficult time finding a lab these days. Have you noticed the disappearance of "basement labs" in your area? Small, quality labs are stuck with paying the highest labor rates for top certified dental technicians (CDTs). They are not able to stamp out a lot of units because the price for CAD equipment is between $25,000 and $250,000. Smaller labs don't have the buying power to get better deals on equipment or materials. If they can't lower prices and increase production, the only way to keep the doors open is to raise the price. In an age when dentists are facing decreased patient visits and PPO fees, increasing the lab cost of a crown is a daunting business practice. THE AGE OF LARGER DENTAL LABORATORIES The labs that are able to remain in business have grown to become midsized (like mine) or large-scale. Hiring more technicians and investing in sophisticated equipment allows us to increase production and keep costs competitive; however, the challenge that we all face is maintaining quality. Imagine the fabrication of your crown being reduced to an assembly line of technicians, each doing one part of a multiple-step procedure. Imagine dipping dies all day while the next person waxes, followed by the next person who waxes the margins, then the next one who sprues, and so on. The personal touch of a well-trained technician would become lost as technicians would become cogs in the machine of commercial dentistry. Assembly lines worked for Henry Ford and the automobile industry, but I don't think they can effectively translate into the dental laboratory industry. An assembly line for manufacturing cars works because there is only one design to follow. We must wonder if individual, custom prosthetic restorations can be made this way. In the last 15 years, we have seen a dramatic decrease in the quantity of dental technicians and dental labs. Between the sharp decline in dental technician schools and the increase in retiring technicians, the overall number of CDTs is about half of what it used to be-in contrast with the increasing number of dental school graduates. Where will this new generation of dentists send their work? THE LURE OF OFFSHORE Offshoring is double jeopardy. The work is sent overseas, most commonly to China, where labs may employ up to 1,500 technicians in one factory. We now have the large, corporate assembly line, as well as concerns about foreign- made products. FDA, ADA, HIPAA, and OSHA regulations do not apply there; therefore, we have no guarantee that approved materials are being used.