In the
Works
Newsletter November/December
2016
Drama with FirstCall
Recruitment
These past few months we’ve had great fun shooting some
films for FirstCall Recruitment in Guernsey. We’ve labelled
them ‘dramercials,’ a mix of drama and commercials (with a
healthy dose of comedy thrown in)
Three three-minute films have been produced, initially for
online use, each ‘episode’ being about Dave and his attempts
at avoiding employment.
Each ‘dramercial’ ends with the strapline ‘Don’t be a Dave’,
followed by ‘Make us your FirstCall’.
Says Silvi Magliore, Managing Director of FirstCall Recruit-
ment: ‘We wanted to do something different from the standard
corporate film or commercial, and so we opted for this series
of short films which are highly entertaining but also puts out
the message that FirstCall is the company to approach if you
are looking for a change in career.
‘We have seen a big increase in referrals since the films were
put online, and we plan on working with The Digital Works
again in the near future on some more projects.’