The Digital Conglomerate Magazine Inc June 2014 Issue | Page 32

Charli Baltimore In The New Era of Rap By Garland L. McLaughlin 90s artist Charli Baltimore captivated crowds worldwide with her poetic rap style and classic original tunes. Her fashion style also gave many much to talk about as she rose to fame. Having a chance to discuss her past, present, and future as an artist gave me great pleasure and it was definitely an honor. pg. 32 Much has changed since the glory days of Tiffany Lane’s (Charli Baltimore) music career. The recording industry has gone from the cassette tape and compact disc to digital downloading. This alone has forced many artists to come up with creative ways to market their niche, and it has not been easy. Charli Baltimore is now on a quest to expand the awareness of her boutique recording label B.M.B. While others are hopeful that they can still please the big recording labels and win huge contracts. It seems more likely that those days are long gone. Most established artists have been forced to deal with the fact that they now have to come up with their own marketing solutions in order to push their projects to the masses for sale.