The Datebook datebook_wintspring_2020_digital_ARTWORK02 | Page 22

How Street Food is
Turning Corporate
Event Catering On
Its Head KERB at King's Cross.
Cocktails by KERB Bar and food by Yum Bun at KERB’s Seven Dials Market. Burger by Truffle at KERB’s Seven Dials Market.
T
he capital’s street food
scene continues to go
from strength to strength and
as we head into a new year,
and a brand new decade, we
can expect to see the trend
continuing to dominate
London’s best events menus.
Inspired by the rich, sweet and
savoury dishes of the world’s
best street vendors, street food
is now the talk of the events
industry. And when it comes to
sourcing exciting dishes that are
bursting with flavour, street food
is hard to beat.
This trailblazing movement
defies stereotypes, with many
top street food vendors now
receiving high acclaim for their
inventive, imaginative cookery.
In March 2019, renowned food
market KERB hit the headlines
when it hosted the world’s first
Michelin star street food trader
at KERB King’s Cross. Chan Hon
Meng was honoured with a
Michelin star for his signature
‘soya sauce chicken rice’, which
he serves from a street food
stall in Outram, Singapore.
When the dish arrived at KERB,
Londoners queued for over four
hours to try it…. and the wait
was well worth it! He’s back
again in the spring of 2020.
KERB offers authentic street
food for events, in partnership
with its 90 legendary traders.
Also known as Kerbanists, the
company’s traders are the heart
and soul of its business.
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THE LONDON & UK DATEBOOK
Explaining the ethos behind the
company, KERB founder Petra
Barran told us, “It’s about
serving amazing dishes and
improving the quality of food
services in the capital. We want
to make the city more
interesting and exciting through
food.” 25 traders split over two areas,
with a separate restaurant
space. Seven Dials Market is
currently home to Monty’s Deli,
Club Mexicana, Pick & Cheese,
Nanban, Yum Bun and
Strozzapreti - a brand new
concept from the team behind
Franco Manca.
Events organisers can now join
forces with KERB to choose a
selection of top quality traders
for all kinds of events. KERB’s
new style of event catering is
ideal for informal events, where
great food is top of the agenda.
The company caters for events
all over the capital, appearing at
awards ceremonies, product
launches, parties, networking
events and conferences. Creating an epic event,
complete with cutting edge
street food traders, doesn’t have
to be a tricky task. ‘Christmas
Social’ is a brand new event
concept by KIN London. Suitable
for parties of 100 to 1,000
guests, the party package
comes complete with KERB
street food traders, unlimited
cocktails, craft beers, party
entertainment and a resident
DJ.
The street food collective
operates at many of the capital’s
most prestigious venues, from
the Natural History Museum to
Somerset House. KERB traders
even provided the catering for
this year’s hotly anticipated
Ramen by Nanban at KERB’s
Seven Dials Market.
Christmas at Kew event, held at
Kew Gardens. Prairie Fire BBQ
and Meltsmiths were in
residence throughout the festive
event, which was open until 5th
January 2020.
Dive into KERB’s newly-opened
Seven Dials Market and you’ll
begin to see how this informal
style of catering can transform
events. At the market you’ll find
Street food is changing the way
we think about events catering.
The future looks exciting for this
booming business.
SIMON MITCHELL, CEO of KERB
Food. Founder of Kin London.
Director of Mission Kitchen
kerbfood.com
kinlondon.co.uk
missionkitchen.org
Donuts by Big Shot at KERB’s Seven Dials Market.
Seven Dials Market might be the
latest and greatest but it isn’t the
only food hall transforming the way
Londoners eat. Turn to (pages 14 &
15 ) to discover more unmissable
new markets.