'The Cube' Research Folder 1 | Page 51

    THE VIRTUAL TOOLBOX WILL BE FREE TO ALL IT’S CONSUMERS, AND WILL STAY FREE THROUGHOUT THE TIME PERIOD THE TOOLBOX IS ABLE TO RUN FOR. PUTTING AN ENTERENCE FEE ON THE TOOLBOX JUST WOULDN’T BENEFIT THE IDEA AT ALL, PEOPLE WOULDN’T WANT TO ENTER, AND WITHOUT CONSUMERS THE IDEA UST GENERALLY DOESN’T WORK. AS THE IDEA IS AIMED AT THE ‘YOUNGER GENERATION’ THEY MAY JUST NOT HAVE THE SPARE CASH TO BE PAYING A FEE FOR SOMETHING THEY HAVE NEVER HEARD ABOUT BEFORE. ALSO THE MAJORITY OF THEM MAY BE STUDENTS, OF WHOM WILL DEFINITELY NOT HAVE THE MONEY TO PAY ENTERENCE FEES FOR THINGS, AGAIN, ESPECIALLY FOR SOMETHING THAT THEY HAVE NEVER CAME ACROSS BEFORE. THE TOOLBOX IN SOME WAYS MIGHT BENEFIT FROM PLACING AN ENTERENCE FEE, AS IT MIGHT CREATE SOME SORT OF ‘EXCLUSIVITY’ TO THE PEOPLE THAT CAN ACTAULLY ENTER – BUT FOR PURELY FOR THE TARGET AUDIENCE THE TOOLBOX IS AIMED AT, IT’S STAYING FREE ENTRY.   STUDENT, LONDON BRIDGE, AGE 20