26 • The Beacon May 6 , 2021
In BusIness | Digital marketing ideas for local businesses
by Jim Marshall
When you google a local business , you usually see a panel on the right side of the results page that reveals lots of information about the business — including the name , address , hours , photos , reviews , popular times that people visit the business and more , along with links for map directions
This is why it is so important to claim your listing and properly manage it , including keeping your hours up to date and
Jim Marshall - VP for Digital Sales and Fulfillment for AloNovus Corp .
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Get a free review of your business ’ s online presence
This free , no-obligation analysis will help you improve your online reputation and your ranking in search results .
changing them when you are closed for a holiday . Otherwise , the Google algorithm will simply guess — often inaccurately — frustrating customers who show up when you are not open .
Who ’ s Managing Your Listing ? You likely have a Google My Business listing already whether you want one or not . Even though it is your business , Google owns your listing . And if you are not managing your own listing , other people are . ( Even angry customers and disgruntled former employees can add content to your listing .)
Get Your Free Analysis
Right now , you can a receive a free analysis of your current online presence , including your Google My Business listing and your listing on 70 + other popular directories , ( like Yelp , Facebook , TripAdvisor , Yahoo , etc .). Plus , we ’ ll also analyze your online reviews , and where you rank in search results for words and phrases important to your business .
Afterward , an AloNovus Digital Marketing Strategist will review the findings with you on a confidential Zoom meeting , and discuss options for improving your online presence , including how to correct inaccuracies about your business , effective ways to respond to online reviews , and how you can better engage with your happy customers and encourage them to leave a positive review about your business .
The free , no-obligation analysis and follow up presentation are easy to schedule .
Call Dan Price , Corporate Development Manager at 330-763-1108 or email dprice @ alonovus . com .
710 Main Street , Coshocton 740-622-4470
Contract provider for Mental Health & Recovery Services
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Coshocton Ollie ’ s grand opening set for May 13
Josie Sellers
Ollie ’ s will open its doors to the public on Thursday , May 13 . The new Coshocton store at 795 S . Second St . will be open Monday through Saturday from 9 a . m . to 9 p . m . and Sunday from 10 a . m . to 7 p . m .
By Josie Sellers
Ollie ’ s will open its doors to the public on Thursday , May 13 .
The new Coshocton store at 795 S . Second St . will be open Monday through Saturday from 9 a . m . to 9 p . m . and Sunday from 10 a . m . to 7 p . m . They are next to Rural King in the old Woodbury Outfitters building .
“ In the state of Ohio , we have 33 open stores today and are in 25 states ,” said Jerry Altland , senior vice president of real estate . “ It just made sense to add this store . This is a good blue-collar town that is far enough away from our other stores .”
Ollie ’ s has 20 different departments and is a discount value-orientated retailer .
“ We offer brand-name products at 30-70 % off ,” Altland said . “ Our biggest departments are books , housewares , floor covering , hardware and domestics . We do have a little bit of food , but it ’ s all nonperishable items .”
Merchandise will vary .
“ You will not always find the same things , so if you see it , buy it ,” Altland said . “ There are certain things we have all the time , like tarps and floor coverings , but some deals you might not see ever again .”
The Coshocton store is around 34,500 square feet , and Altland said between 45 and 55 associates were hired .
Ridgewood discusses its summer plans
The regular meeting of the Ridgewood Local Board of Education met April 19 at West Lafayette Elementary School in the library .
Commendations were given to Jeff Drennen Car and Truck Dealership and Circle K for supplying the district with PPE face masks .
Participation in the Seamless Summer Program , where meals are provided during the summer break to children through the school food services , was discussed . Dates and times will be announced and are held at Burt Park by the school . A three-week summer program will be offered in all
buildings for enrichment in reading and math , science camp , and physical education . It will start June 1 and end June 18 .
Keith Leindecker , Kurtis Varian and John Evin were hired for summer employment . Kirby Shivers was approved as a softball volunteer for the 2020-21 season . The 2021-22 school calendar was approved as presented . Columbus State Community College and Central State University were approved for College Credit Plus for the 2021-22 school year . Griffin Insurance Co . was approved for Student School Insurance for the 2021-22 school year . The
Jefferson County Educational Service Center was approved for student services .
The retirements of Connie Eckelberry and Jackie Domer were accepted and approved , effective June 30 . Several policy changes were approved and updated as presented . A resolution for graduation requirements for 2021 were approved as presented . Adam Mills spoke to the board in support of assistant high school principal Matt Colvin .
The next regular board of education meeting will be Monday , May 17 at 6 p . m . at Ridgewood Elementary School in the cafeteria .