The Contour of Luxury™ Sneak Peek, Summer 2021 7th Issue | Page 60

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LATE SEPTEMBER , 2021
MILAN MILAN
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PARIS WOMEN ’ S FW S / S MILA

PARIS FHCM . PARIS
LATE SEPTEMBER , 2021
MILAN MILAN
LATE

Paris Fashion Week has the honor of hosting the finale of every bi-annual fashion extravaganza that takes place in the city of lights . As one of the ‘ Big Four ’, the looks sent down the runways at Paris Fashion Week have been setting trends and shaping the outlook of the industry for decades .

The first recognized Paris Fashion Week was held in October 1973 and organized Haute Couture , Readyto-Wear , and Men ’ s Fashion into one grouped showing by the Fédération Française de la Couture .
The Fédération de la Haute Couture et de la Mode brings together fashion brands that foster creation and international development . It seeks to promote French fashion culture , where Haute Couture and creation have a major impact by combining traditional know how and contemporary technology at all times . It contributes to bolstering Paris in its role as worldwide fashion capital .

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