The Connection Magazine A.I.M. Mutual Fall 2016 | Page 11

“Why do business experts continue to ignore the incredible leadership teachings that come from the arts? “ 4. Implement Big Picture Thinking From the day you take a role in a production, art project or film, you immediately understand that you are part of something much bigger than yourself. The size of your contribution only matters as far as it contributes to the quality and impact of the whole. Artists willingly accept this approach, as the entire success of output is dependent upon the merit of what they can deliver. Nepotism, longevity and cronyism may provide opportunity, but only true connection with the customer creates longevity. That forces all successful artists to submit their often-large egos to the service of the overall experience. Those who lead others collaboratively to do the same are rewarded with continued opportunity and success. Those who are selfish or stuck in their own vision are doomed to poverty and dissatisfaction. You can gain these same lessons by engaging in the arts. Community theater, orchestras, galleries and dance companies are all amazing laboratories for creativity, communication and yes, leadership. People in the arts have these leadership concepts ingrained into them through repetitive, practical application. So if your engineers, sales people and managers are coming up short in these leadership areas, perhaps you should consider hiring a few theater, dance, art or music graduates to show them how it’s done. Kevin Daum Kevin Daum is the best selling author of Video Marketing for Dummies and ROAR! Get Heard in the Sales and Marketing Jungle; and columnist for Inc.com and Contributing Editor at Young Presidents’ Organization (YPO). Mr. Daum is an Inc. 500 CEO, with more than $1 billion in sales record, who grew his online audience from 50,000 followers to more than 800,000 in less than 18 months. FALL 2016 11