6 EMMA VILLAS - EXCLUSIVE VILLAS FOR RENT IN ITALY
vision and courage
Emma Villas is an Italian Incoming Tour Operator , the leading company in Italy in the tourist rental sector of luxury villas and residences with private swimming pools . It manages over 500 exclusive villas in Italy and annually hosts around 50,000 clients from all over the world . To retrace the steps that have marked the evolution of the company , we need to go back to 1979 , the year in which the MB Real Estate Agency was founded in the historic headquarters of Chiusi Scalo ( Siena ), a company that later would become one of the most important and well-known in the real estate market in central Italy . The launch of the company , with its original name " Rent Tuscany ", dates back to the early 2000s , when the same clients of the real estate agency began to show particular interest in this exclusive tourist product in the perspective of holiday rentals , anticipating a trend which would become , in successive years , an increasingly important area of the market .
The attention towards the tourist rental sector led in those years to the creation of the website www . renttuscany . com , totally dedicated to this business . The website , through huge advertising investments , enabled the company to achieve strong visibility , generating contacts and bookings from clients from all over the world . The important collaborations established in the early 2000s and the significant promotional action carried out in Europe and the United States , gave way to a strategic phase for the growth of the company which , in July 2006 , led to the launch of the new company Emma Villas S . r . l . ( the name was chosen in honour of the founder ' s niece of the same name ).
Over time , activities and procedures have been optimised : from the selection of the villas , to their management and to customer care in all phases of the lease . This vision , which , right from the start , put the relationship with owners and clients at the heart of Emma Villas ' activities through a unique and integrated approach , was made concrete by the determination of a motivated and professional staff . The widespread presence throughout the country of Emma Villas collaborators has accelerated the growth of the company and determined that properties , originally concentrated only in Tuscany and Umbria , were rapidly acquired throughout Italy .
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Second commercial and fourth TV campaign on SKY . Participation in the World Travel Market , International Fair in London
2016
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First Emma Villas Tour for owners with dates in Florence , Chianciano Terme ( SI ), Pesaro and Catania
2017
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New commercial and TV campaigns . New collaborations and strategic partnerships
2020
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Opening new office in Rome . Spot Sky owners . Emma Villas Academy . Project Store Siena and Orbetello 2023 ’ s opening .
2022
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2015 Restyling of Emmavillas . com website . Launch of Emmavillasplus . com |
2018 Restyling of Emmavillasplus . com . Second Emma Villas Tour in Milan , Florence , Rome , Pesaro , Lecce and Catania
2019 Restyling of Emmavillas . com website . Launch of the Emma Villas Plus Wedding & Events sector and creation of a White Label Website for Agencies . Emma Villas LAB : roadshow for owners in various Italian cities . Participation in the BIT of Milan and the TTG of Rimini
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2021
Reengineering of operating systems . Launch of the new website . Advertising in national newspapers . Digitisation of processes and services . New partnerships with OTAs and luxury channels . Activation of Press Office . TV LA7 commercial and campaign . SKY TV commercial and campaign . Owner tours and dedicated commercial .
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