The City Connection Magazine December 2014 | Page 4

Welcome to Club Aqua
In a time when everybody is either scrolling down
their timelines on Facebook or posting photos on
Instagram, business partners Steven Krever and Seth
Applebaum, founders of Club Aqua located at 5476
Va. Beach Blvd prefer to sit in the boardroom and
strategize .Their focus is the safety of thier patrons.
With over 27 years of experience as an entrepreneuer, Steven Krever aka “Steve Aqua” says that “his
customers safety is rule number one”. Club Aqua is
a place where party goers frequent for great music,food,drinks, a nice cigar or enjoy good conversation
while inhaling assorted flavors of hookah. I recently
engaged in an informative Q and A with Steven Krever and Seth Applebaum to get the 411 on Club Aqua.
CC: How long have y'all been in the entertainment
business?
Steve: 27 years for me.
Seth: I've actually only been in, technically, the last
three years. I came into the business with Steve. He
brought me in, teaching me from the ground up
everything, which I don't think anybody could know
how crazy that is. What a great opportunity. I always
considered myself one of the luckiest guys in the
world because I don't just have a job. I have a dream
career.
Steve: Absolutely.
Seth: Not only do I have something I never thought I
would be doing but I'm working with my best friend
and he's teaching me everything from the ground up.
You couldn't get that education anywhere. It's impossible.
Steve: It's experience, years of experience.
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words by Javone Johnson & photos by
Vincent Sawyer

Seth: Yep. It's all those years of experience that
Steve can pass on to me and I can run the club,
do everything that he does. So I try to take care
of it. I do everything the exact way he would
wanna do it. Duplication is the best form of
success that you can have. That's why when you
look at McDonald's, you know why McDonald's is so successful? It's because they duplicate
everything exact – every store.
Steve: I think that works.
Seth: Exactly. Duplication.
Steve: Duplication works.
CC: That's very powerful. So who ------ coming up? Who said you know what, I'm gonna
go out here and get it, I'm gonna start my own
business, I'm gonna achieve that goal?
Seth: Well I know Steve's influences are very
different than mine. A lot of things I would say,
not because he's my best friend but because, in
truth, he's influenced me as an entrepreneur
and a businessman. If you look at a lot of people, inherently, in terms of success and what
they've done, you can be a good entrepreneur
but you wouldn't necessarily be a good businessman. Steve is one of those unique individuals who has both of those traits. Very seldom
do you come across someone who has that
type of ability.
Steve: Thank you sir.