the cusp of the British vape industry. A coincidence
involving Tom’s wife Mel convinced him that CBD was a
genuine lifestyle aid.
“My wife was diagnosed with epilepsy about nine years
ago, which then turned into multiple sclerosis (MS)
about seven years ago. When the CBD market fi rst
started, a few close people to me, like James from JJB
Consultants who knew our story said ‘look, I’d love for
you to take this CBD. Give it to Mel and see if it makes a
difference for her.’”
“Years later and Mel is adamant that it’s the only thing
that helps with her nerve pain. It’s like heavy pins and
needles. She doesn’t have it all of the time, but when
she gets it, 15 or 20 minutes of vaping CBD reduces, if
not stops, the pins and needles.
“So that was the main drive for me, knowing fi rst hand
that CBD has made a real difference to my wife Mel
and this gave us the passion to create world class CBD
products to improve the lives of people.”
The ethos coupled with a true-to-life tale has led to Tom
working with JJB Consultants and their Michelin star
trained fl avour and formulation artist, James. Together,
these men in suits have made a unique formula that,
like a good suit, will stand the tests of time.
“I’ve known James for a long time, we’ve worked with
JJB Consultants closely on everything in the liquid
formulation,” and that has proven to be perhaps Tom’s
most important partnership, as he explains to me the
signifi cance of the terpene profi le in Tailored’s products.
“Our oral drops are made with the fi nest quality CBD
distillate, world class fl avours and a specifi c blend of
terpenes for added benefi ts to each individual fl avour.
“We have created f ive bespoke terpene formulations
and coupled these with the f ive corresponding flavours.
The Tropical Daze flavour and terpene blend denotes
a calming sense of relaxation, the Cherry Drops is
the flirtatious one due to the
aphrodisiac properties in that
tailored terpene mix. At the other
end of the scale is Berry Bliss for
sleep, Alpine Mint for those days
when it feels like you’re facing an
uphill battle, and Electric Lemon,
which Tom says “has a caffeine
style feel. The terpene formulation
matched with the fl avour gives you
an uplifting feeling, it just gives you
that boost.”
Having sampled Electric Lemon
myself, I can attest that it does work
in place of coffee. That’s a segue
onto an important note. Although
Tailored Wellbeing gives off a
gentlemen’s day out at Ascot vibe,
Tom feels it’s important to say the
products are 100% suited to women
too and the product was designed
to appeal to both male and female
users. I think all that’s left to say is,
we’re off to fi nd a tailor.
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