The Business Exchange Swindon & Wiltshire Edition 57: October/November 2021 | Page 19

GOING GREEN
By Nathan Baranowski , Digital Wonderlab

THE TIMES ARE A-CHANGING ...

The last 18 months has shown us all that when it matters , we can all change . Change our behaviours , adapt our needs and accept new ways of doing business and living our lives .
We are however hardwired as human beings to work more with what we can see and where we are rewarded for immediate change .
The challenge we face today is the impact of climate change , however , our actions will not result in an immediate feedback loop and nor can we directly attribute those actions to results .
The reality is we need to act and act with a degree of acceleration and navigate at pace the challenges ahead whilst minimising the impact of what has already been done .
The impact of climate change is not just about greening our agendas . It transcends our entire way of living ; what we eat , how we live , where we live , how we move about , how and where we go on holiday and how we do business . It ’ s about ensuring we live in positive balance as human beings with the planet .
As business leaders we all have a responsibility to ensure our businesses are resilient , and
collectively we have responsibility to create a better future for the generations to come . As UK citizens and businesses , we have all prospered from what has led us here today , taking from the past to fuel our future . As leaders we are the ones who have the ability , the choice , to turn the tide and consider the generations to come , to pay back the past with actions that will impact the future .
For us at Digital Wonderlab , it ' s about measuring and supporting the things we can control and action quickly . Knowing our footprint , choosing the right suppliers , reducing our footprint . Fundamentally it is about making sure we leave the planet in a better place .
We do this through being a purpose driven organisation and ensuring all that we do has a positive impact , working with business leaders to elevate their ambition , challenge the norm and use technology as vehicle to have different conversations .
Visioning and reimagining a future means opening our eyes to the probable as well as the improbable .
For change to be effective we need to know why we need to change . Just think of any changes you have made in your life or business ; those which have worked best are when everyone galvanises around the problem and work together to overcome it .
Together we can change the world and lead the way in creating a better future for generations to come .
For more info : www . digitalwonderlab . com

What is ESG :

Why it matters to your business ?
What do the world ’ s best workplaces have in common ? Clue : it ’ s not sleeping pods , spiral staircases or even great coffee . It ’ s a sense of purpose which binds a community together . It ’ s transparency and trust . It ’ s a desire to create a positive impact that spreads beyond the four walls of the office .
Many of these concepts are being brought together under the banner of ESG strategies : Environment , Social and Governance . The phrase was coined by investors looking to develop a framework where they could avoid unethical or “ sin ” stocks . Now organisations with ESG process in place have been proven to drive faster company growth and employee and customer engagement .
ESG credentials are a must in the war for talent , with many people motivated to work for an organisation they view as ethical and purpose-driven , especially when it comes to younger millennials and Gen Z . In the midst of the “ Great Resignation ” it ’ s vital to keep your existing workforce engaged ; surveys have shown nearly 30 % of respondents have left a company due to its lack of a corporate sustainability agenda .
Your workplace is the heart of a company and a manifestation of your company ’ s purpose and vision ; a physical representation of what you value as a business .
By ensuring your workplace is sustainable , socially-focussed and designed for employee wellbeing , you can begin to develop an ESG strategy which creates a positive environmental impact , fosters an inclusive and healthy company culture , and thrives on transparent reporting ( not to mention the scope for increased ROI ).
Interaction are here to help you at every step of the process – whether that ’ s running a sustainability audit on your furniture , defining your workplace strategy for a hybrid world or simply reconfiguring your space in a way that brings people together better .
www . interaction . uk . com
Get in touch if you ’ d like to find out more
Charlie Moss charlie . moss @ interaction . uk . com Relationship Manager
Business Exchange south west HP _ ESG _ v3 . indd 1 THE BUSINESS EXCHANGE 20 / 09 / 2021 2021 17:23:0619